Symbols / HNST $3.50 +3.24% The Honest Company, Inc.

Consumer Defensive • Household & Personal Products • United States • NMS
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About

The Honest Company, Inc. a personal care company, provides personal care products for babies and adults. It offers wipes, personal care, diapers, and beauty products. In addition, it sells its products through retailers and websites, and third-party ecommerce sites. The Honest Company, Inc. was incorporated in 2011 and is headquartered in Los Angeles, California.

Fundamentals
Scroll to Statements
Market Cap 393.66M Enterprise Value 318.04M Income -15.69M Sales 371.32M Book/sh 1.50 Cash/sh 0.80
Dividend Yield — Payout 0.00% Employees 174 IPO — P/E — Forward P/E 23.33
PEG — P/S 1.06 P/B 2.33 P/C — EV/EBITDA 32.69 EV/Sales 0.86
Quick Ratio 2.43 Current Ratio 3.98 Debt/Eq 8.23 LT Debt/Eq — EPS (ttm) -0.14 EPS next Y 0.15
EPS Growth — Revenue Growth -11.80% Earnings 2026-05-06 ROA 1.80% ROE -9.12% ROIC —
Gross Margin 38.67% Oper. Margin 1.27% Profit Margin -4.22% Shs Outstand 112.33M Shs Float 101.87M Short Float 10.46%
Short Ratio 5.95 Short Interest — 52W High 5.54 52W Low 2.07 Beta 2.16 Avg Volume 1.80M
Volume 1.36M Target Price $3.50 Recom Buy Prev Close $3.39 Price $3.50 Change 3.24%
Valuation Models

Price estimates from analyst targets and simple models.

1. Analyst consensus
$3.50
Mean price target
2. Current target
$3.50
Latest analyst target
3. DCF / Fair value
$6.23
Simplified: (Free Cash Flow ÷ Shares) × 18 (P/FCF multiple). Not a …
Ratings
Current target
$3.50
Low
$3.00
High
$5.00
Mean
$3.50

Latest analyst rating changes

Date Action Analyst Rating Change Price Target
2026-02-26 main Telsey Advisory Group Market Perform → Market Perform $3
2026-02-26 main Freedom Broker Buy → Buy $3
2026-02-19 main Telsey Advisory Group Market Perform → Market Perform $3
2026-01-16 down JP Morgan Overweight → Underweight —
2025-12-08 init Freedom Broker — → Buy $3
2025-11-19 main Morgan Stanley Equal-Weight → Equal-Weight $3
2025-11-06 main Telsey Advisory Group Market Perform → Market Perform $3
2025-10-30 main Telsey Advisory Group Market Perform → Market Perform $6
2025-08-15 main Morgan Stanley Equal-Weight → Equal-Weight $4
2025-08-07 main Telsey Advisory Group Market Perform → Market Perform $6
2025-07-30 main Telsey Advisory Group Market Perform → Market Perform $7
2025-05-08 main Telsey Advisory Group Market Perform → Market Perform $7
2025-04-30 main Telsey Advisory Group Market Perform → Market Perform $7
2025-02-27 main Telsey Advisory Group Market Perform → Market Perform $7
2025-02-19 main Telsey Advisory Group Market Perform → Market Perform $7
2025-01-10 main Telsey Advisory Group Market Perform → Market Perform $7
2024-12-17 down Loop Capital Buy → Hold $7
2024-12-04 main Northland Capital Markets Outperform → Outperform $10
2024-11-13 main Telsey Advisory Group Market Perform → Market Perform $6
2024-11-13 main B. Riley Securities Buy → Buy $7
News
RSS: Latest HNST news
Insider Transactions
Filed Date Insider Relationship Transaction Shares Price Value SEC
2026-03-09 VON KUNSSBERG ETIENNE Officer — 16,602 $2.75 $45,656
2026-03-05 SHEEHEY BRENDAN General Counsel — 22,556 $2.85 $64,285
2026-03-05 WINCHELL STEPHEN Officer — 21,287 $2.85 $60,668
2026-03-05 VERNON CARLA Chief Executive Officer — 129,335 $2.85 $368,605
2026-03-05 BALL DORRIA L. Officer — 15,099 $2.85 $43,032
2026-03-05 STERNWEIS THOMAS Officer — 14,866 $2.85 $42,368
2026-03-05 MAYLE JONATHAN Officer — 12,725 $2.85 $36,266
2026-03-05 VON KUNSSBERG ETIENNE Officer — 12,179 $2.85 $34,710
2026-03-03 WINCHELL STEPHEN Chief Technology Officer — 73,685 $2.84 $209,265
2026-02-24 SHEEHEY BRENDAN General Counsel — 191,489 $0.00 $0
Financials
Statement View
Amounts in millions (2 decimals, no suffix) • EPS per share (2 decimals) • Trend = period evolution • YoY Growth = previous period %
Line Item Trend 2025-12-31 2024-12-31 2023-12-31 2022-12-31
Total Revenue
371.32
-1.86%
378.34
+9.87%
344.37
+9.79%
313.65
Operating Revenue
371.32
-1.86%
378.34
+9.87%
344.37
+9.79%
313.65
Cost Of Revenue
247.56
+5.94%
233.68
-4.16%
243.83
+10.16%
221.34
Reconciled Cost Of Revenue
247.56
+5.94%
233.68
-4.16%
243.83
+10.16%
221.34
Gross Profit
123.75
-14.45%
144.66
+43.89%
100.53
+8.90%
92.31
Operating Expense
138.06
-8.56%
150.99
+10.02%
137.24
-3.42%
142.09
Research And Development
7.35
+7.24%
6.85
+10.25%
6.21
-11.18%
7.00
Selling General And Administration
130.71
-9.32%
144.14
+10.01%
131.02
-3.02%
135.10
Selling And Marketing Expense
51.20
+13.54%
45.09
+23.75%
36.44
-23.74%
47.78
General And Administrative Expense
79.51
-19.72%
99.04
+4.72%
94.58
+8.32%
87.32
Other Gand A
79.51
-19.72%
99.04
+4.72%
94.58
+8.32%
87.32
Total Expenses
385.62
+0.25%
384.67
+0.95%
381.07
+4.85%
363.43
Operating Income
-14.30
-125.90%
-6.33
+82.75%
-36.70
+26.27%
-49.78
Total Operating Income As Reported
-18.46
-191.60%
-6.33
+83.73%
-38.91
+21.84%
-49.78
EBITDA
-4.75
-260.76%
2.96
+110.67%
-27.71
+32.17%
-40.85
Normalized EBITDA
-0.59
-120.06%
2.96
+111.59%
-25.50
+37.57%
-40.85
Reconciled Depreciation
9.55
+2.83%
9.29
+3.22%
9.00
+0.72%
8.93
EBIT
-14.30
-125.90%
-6.33
+82.75%
-36.70
+26.27%
-49.78
Total Unusual Items
-4.16
0.00
+100.00%
-2.21
0.00
Total Unusual Items Excluding Goodwill
-4.16
0.00
+100.00%
-2.21
0.00
Special Income Charges
-4.16
0.00
+100.00%
-2.21
0.00
Restructuring And Mergern Acquisition
4.16
0.00
-100.00%
2.21
0.00
Net Income
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Pretax Income
-15.48
-155.94%
-6.05
+84.55%
-39.16
+19.93%
-48.91
Net Non Operating Interest Income Expense
2.40
+373.03%
0.51
+300.00%
-0.25
-129.16%
0.87
Interest Expense Non Operating
—
—
0.27
—
Net Interest Income
2.40
+373.03%
0.51
+300.00%
-0.25
-129.16%
0.87
Interest Expense
—
—
0.27
—
Interest Income Non Operating
—
—
—
0.49
Interest Income
—
—
—
0.49
Other Income Expense
-3.58
-1485.40%
-0.23
+89.75%
-2.21
-684.88%
0.38
Other Non Operating Income Expenses
0.58
+354.87%
-0.23
-1606.67%
0.01
-96.02%
0.38
Tax Provision
0.20
+172.00%
0.07
+0.00%
0.07
-31.82%
0.11
Tax Rate For Calcs
0.00
+0.00%
0.00
+0.00%
0.00
+0.00%
0.00
Tax Effect Of Unusual Items
-0.87
0.00
+100.00%
-0.46
0.00
Net Income Including Noncontrolling Interests
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Net Income From Continuing Operation Net Minority Interest
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Net Income From Continuing And Discontinued Operation
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Net Income Continuous Operations
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Normalized Income
-12.40
-102.49%
-6.12
+83.67%
-37.50
+23.51%
-49.02
Net Income Common Stockholders
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Otherunder Preferred Stock Dividend
—
—
0.00
0.00
Diluted EPS
—
-0.06
+85.71%
-0.42
+20.75%
-0.53
Basic EPS
—
-0.06
+85.71%
-0.42
+20.75%
-0.53
Basic Average Shares
—
100.25
+6.06%
94.52
+2.51%
92.20
Diluted Average Shares
—
100.25
+6.06%
94.52
+2.51%
92.20
Diluted NI Availto Com Stockholders
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Average Dilution Earnings
—
—
—
0.00
Preferred Stock Dividends
—
—
—
—
Total Other Finance Cost
-2.40
-373.03%
-0.51
-300.00%
0.25
+129.16%
-0.87
Line Item Trend 2023-12-31
Total Assets
201.62
Current Assets
157.77
Cash Cash Equivalents And Short Term Investments
32.83
Cash And Cash Equivalents
32.83
Other Short Term Investments
0.00
Receivables
43.08
Accounts Receivable
43.08
Gross Accounts Receivable
43.48
Allowance For Doubtful Accounts Receivable
-0.40
Inventory
73.49
Prepaid Assets
—
Restricted Cash
—
Other Current Assets
8.37
Total Non Current Assets
43.85
Net PPE
37.17
Gross PPE
64.49
Accumulated Depreciation
-27.32
Properties
0.00
Buildings And Improvements
—
Machinery Furniture Equipment
24.98
Other Properties
23.68
Leases
15.83
Goodwill And Other Intangible Assets
2.54
Goodwill
2.23
Other Intangible Assets
0.31
Other Non Current Assets
4.14
Total Liabilities Net Minority Interest
78.48
Current Liabilities
56.71
Payables And Accrued Expenses
46.39
Payables
22.29
Accounts Payable
22.29
Current Accrued Expenses
24.10
Current Debt And Capital Lease Obligation
8.11
Current Capital Lease Obligation
8.11
Current Deferred Liabilities
2.21
Current Deferred Revenue
2.21
Total Non Current Liabilities Net Minority Interest
21.77
Long Term Debt And Capital Lease Obligation
21.74
Long Term Capital Lease Obligation
21.74
Other Non Current Liabilities
0.03
Preferred Securities Outside Stock Equity
—
Stockholders Equity
123.14
Common Stock Equity
123.14
Capital Stock
0.01
Common Stock
0.01
Preferred Stock
0.00
Share Issued
95.87
Ordinary Shares Number
95.87
Treasury Shares Number
0.00
Additional Paid In Capital
602.20
Retained Earnings
-479.07
Gains Losses Not Affecting Retained Earnings
0.00
Other Equity Adjustments
—
Total Equity Gross Minority Interest
123.14
Total Capitalization
123.14
Working Capital
101.06
Invested Capital
123.14
Total Debt
29.84
Capital Lease Obligations
29.84
Net Tangible Assets
120.60
Tangible Book Value
120.60
Line Item Trend 2025-12-31 2024-12-31 2023-12-31 2022-12-31
Operating Cash Flow
15.12
+881.25%
1.54
-92.04%
19.35
+125.37%
-76.28
Cash Flow From Continuing Operating Activities
15.12
+881.25%
1.54
-92.04%
19.35
+125.37%
-76.28
Net Income From Continuing Operations
-15.69
-156.14%
-6.12
+84.39%
-39.24
+19.95%
-49.02
Depreciation Amortization Depletion
9.55
+2.83%
9.29
+3.22%
9.00
+0.72%
8.93
Depreciation
9.55
+2.83%
9.29
+3.22%
9.00
+0.72%
8.93
Depreciation And Amortization
9.55
+2.83%
9.29
+3.22%
9.00
+0.72%
8.93
Other Non Cash Items
6.17
+727.75%
0.75
+154.49%
-1.37
-145.34%
-0.56
Stock Based Compensation
10.51
-32.94%
15.68
-0.82%
15.80
+4.81%
15.08
Asset Impairment Charge
18.78
0.00
0.00
—
Change In Working Capital
-14.21
+21.26%
-18.04
-151.32%
35.16
+169.33%
-50.71
Change In Receivables
10.20
+2798.94%
-0.38
+44.57%
-0.68
+93.71%
-10.84
Changes In Account Receivables
10.20
+2798.94%
-0.38
+44.57%
-0.68
+93.71%
-10.84
Change In Inventory
-7.46
+31.73%
-10.93
-125.15%
43.48
+211.51%
-38.99
Change In Prepaid Assets
3.56
+347.53%
-1.44
-117.95%
8.01
+283.69%
-4.36
Change In Payables And Accrued Expense
-11.18
-393.59%
3.81
+140.75%
-9.35
-189.91%
10.40
Change In Payable
-11.18
-393.59%
3.81
+140.75%
-9.35
-189.91%
10.40
Change In Account Payable
-11.18
-393.59%
3.81
+140.75%
-9.35
-189.91%
10.40
Change In Other Working Capital
-0.38
+62.42%
-1.00
-171.49%
1.40
+1581.93%
0.08
Change In Other Current Liabilities
-8.94
-10.34%
-8.11
-5.42%
-7.69
-9.72%
-7.01
Investing Cash Flow
-1.51
-184.91%
-0.53
-113.82%
3.83
-89.03%
34.96
Cash Flow From Continuing Investing Activities
-1.51
-184.91%
-0.53
-113.82%
3.83
-89.03%
34.96
Net PPE Purchase And Sale
-1.51
-184.91%
-0.53
+71.16%
-1.84
-13.67%
-1.62
Purchase Of PPE
-1.51
-184.91%
-0.53
+71.16%
-1.84
-13.67%
-1.62
Capital Expenditure
-1.51
-184.91%
-0.53
+71.32%
-1.85
-14.29%
-1.62
Net Investment Purchase And Sale
0.00
0.00
-100.00%
5.68
-84.46%
36.58
Purchase Of Investment
—
0.00
0.00
+100.00%
-12.78
Sale Of Investment
0.00
0.00
-100.00%
5.68
-88.49%
49.36
Net Intangibles Purchase And Sale
0.00
0.00
+100.00%
-0.01
0.00
Purchase Of Intangibles
0.00
0.00
+100.00%
-0.01
0.00
Financing Cash Flow
0.54
-98.71%
41.60
+33995.90%
0.12
+221.05%
0.04
Cash Flow From Continuing Financing Activities
0.54
-98.71%
41.60
+33995.90%
0.12
+221.05%
0.04
Net Issuance Payments Of Debt
-0.00
+94.74%
-0.02
+67.24%
-0.06
+80.86%
-0.30
Repayment Of Debt
-0.00
+94.74%
-0.02
+67.24%
-0.06
+80.86%
-0.30
Long Term Debt Payments
-0.00
+94.74%
-0.02
+67.24%
-0.06
+80.86%
-0.30
Net Long Term Debt Issuance
-0.00
+94.74%
-0.02
+67.24%
-0.06
+80.86%
-0.30
Net Common Stock Issuance
—
—
0.00
0.00
Common Stock Dividend Paid
—
—
0.00
0.00
Cash Dividends Paid
—
—
0.00
0.00
Repurchase Of Capital Stock
—
—
—
—
Proceeds From Stock Option Exercised
0.54
-98.71%
41.62
+23020.00%
0.18
-52.38%
0.38
Net Other Financing Charges
—
—
—
-0.04
Changes In Cash
14.15
-66.80%
42.61
+82.79%
23.31
+156.48%
-41.27
Beginning Cash Position
75.44
+129.80%
32.83
+244.93%
9.52
-81.26%
50.79
End Cash Position
89.58
+18.75%
75.44
+129.80%
32.83
+244.93%
9.52
Free Cash Flow
13.61
+1246.29%
1.01
-94.22%
17.50
+122.47%
-77.89
Interest Paid Supplemental Data
0.00
0.00
-100.00%
0.00
-87.50%
0.01
Income Tax Paid Supplemental Data
0.11
+23.60%
0.09
-23.28%
0.12
+14.85%
0.10
Common Stock Issuance
—
—
0.00
0.00
Issuance Of Capital Stock
—
—
0.00
0.00
Net Preferred Stock Issuance
—
—
—
—
Preferred Stock Payments
—
—
—
—
SEC Filings

Recent 10-K, 10-Q, 8-K, and Form 4 (insider) filings.

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