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About

Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, and HomePod, as well as Apple branded and third-party accessories. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV, which offers exclusive original content and live sports; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers and resellers. The company was formerly known as Apple Computer, Inc. and changed its name to Apple Inc. in January 2007. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.

Fundamentals
Scroll to Statements
Sector Technology Industry Consumer Electronics Market Cap 4.00T
Enterprise Value 3.93T Income 117.78B Sales 435.62B
Book/sh 6.00 Cash/sh 4.56 Dividend Yield 39.00%
Payout 13.04% Employees 150000 IPO —
P/E 34.40 Forward P/E 29.26 PEG —
P/S 9.18 P/B 45.37 P/C —
EV/EBITDA 25.71 EV/Sales 9.03 Quick Ratio 0.84
Current Ratio 0.97 Debt/Eq 102.63 LT Debt/Eq —
EPS (ttm) 7.91 EPS next Y 9.30 EPS Growth 18.30%
Revenue Growth 15.70% Earnings 2026-04-30 ROA 24.38%
ROE 152.02% ROIC — Gross Margin 47.33%
Oper. Margin 35.37% Profit Margin 27.04% Shs Outstand 14.68B
Shs Float 14.66B Short Float 0.80% Short Ratio 2.36
Short Interest — 52W High 288.62 52W Low 169.21
Beta 1.11 Avg Volume 48.28M Volume 46.71M
Target Price $293.07 Recom Buy Prev Close $266.18
Price $272.14 Change 2.24%
Valuation Models

Price estimates from analyst targets and simple models.

1. Analyst consensus
$293.07
Mean price target
2. Current target
$272.14
Latest analyst target
3. DCF / Fair value
$130.35
Simplified: (Free Cash Flow ÷ Shares) × 18 (P/FCF multiple). Not a …
Ratings
Current target
$272.14
Low
$205.00
High
$350.00
Mean
$293.07

Latest analyst rating changes

Date Action Analyst Rating Change Price Target
2026-02-17 reit Wedbush Outperform → Outperform $350
2026-01-30 main Jefferies Hold → Hold $287
2026-01-30 up Maxim Group Hold → Buy $300
2026-01-30 main JP Morgan Overweight → Overweight $325
2026-01-30 reit TD Cowen Buy → Buy $325
2026-01-30 main Barclays Underweight → Underweight $239
2026-01-30 main DA Davidson Neutral → Neutral $270
2026-01-30 reit Wedbush Outperform → Outperform $350
2026-01-30 reit Needham Hold → Hold —
2026-01-30 main Rosenblatt Neutral → Neutral $267
2026-01-26 main JP Morgan Overweight → Overweight $315
2026-01-26 main Jefferies Hold → Hold $276
2026-01-20 main Citigroup Buy → Buy $315
2026-01-20 reit Evercore ISI Group Outperform → Outperform $330
2026-01-13 reit Wedbush Outperform → Outperform $350
2026-01-12 reit Wedbush Outperform → Outperform $350
2026-01-09 main Evercore ISI Group Outperform → Outperform $330
2025-12-17 main Morgan Stanley Overweight → Overweight $315
2025-12-09 main Citigroup Buy → Buy $330
2025-12-08 main Evercore ISI Group Outperform → Outperform $325
Insider Transactions
Date Shares Url Text Insider Position Transaction Start Date Ownership Value
0 1255 — — AUSTIN WANDA M Director — 2026-01-30 00:00:00 D nan
1 1255 — — GORSKY ALEX Director — 2026-01-30 00:00:00 D nan
2 1113 — — LEVINSON ARTHUR D Director — 2026-01-30 00:00:00 D nan
3 1255 — — SUGAR RONALD D Director — 2026-01-30 00:00:00 D nan
4 1255 — — WAGNER SUSAN L Director — 2026-01-30 00:00:00 D nan
5 1255 — — JUNG ANDREA Director — 2026-01-30 00:00:00 D nan
6 1255 — — LOZANO MONICA C. Director — 2026-01-30 00:00:00 D nan
7 3750 — Stock Gift at price 0.00 per share. ADAMS KATHERINE L General Counsel — 2025-11-12 00:00:00 D —
8 3752 — Sale at price 271.23 per share. KONDO CHRISTOPHER Officer — 2025-11-07 00:00:00 D 1017655.0
9 4199 — Sale at price 245.89 - 248.73 per share. PAREKH KEVAN Chief Financial Officer — 2025-10-16 00:00:00 D 1038787.0
Financials
Line Item2025-09-302024-09-302023-09-302022-09-30
TaxEffectOfUnusualItems0.000.000.000.00
TaxRateForCalcs0.160.240.150.16
NormalizedEBITDA144.75B134.66B125.82B130.54B
NetIncomeFromContinuingOperationNetMinorityInterest112.01B93.74B97.00B99.80B
ReconciledDepreciation11.70B11.45B11.52B11.10B
ReconciledCostOfRevenue220.96B210.35B214.14B223.55B
EBITDA144.75B134.66B125.82B130.54B
EBIT133.05B123.22B114.30B119.44B
NetInterestIncome-183.00M-106.00M198.00M
InterestExpense3.93B2.93B2.65B
InterestIncome3.75B2.83B2.84B
NormalizedIncome112.01B93.74B97.00B99.80B
NetIncomeFromContinuingAndDiscontinuedOperation112.01B93.74B97.00B99.80B
TotalExpenses283.11B267.82B268.98B274.89B
TotalOperatingIncomeAsReported133.05B123.22B114.30B119.44B
DilutedAverageShares15.00B15.41B15.81B16.33B
BasicAverageShares14.95B15.34B15.74B16.22B
DilutedEPS7.466.086.136.11
BasicEPS7.496.116.166.15
DilutedNIAvailtoComStockholders112.01B93.74B97.00B99.80B
NetIncomeCommonStockholders112.01B93.74B97.00B99.80B
NetIncome112.01B93.74B97.00B99.80B
NetIncomeIncludingNoncontrollingInterests112.01B93.74B97.00B99.80B
NetIncomeContinuousOperations112.01B93.74B97.00B99.80B
TaxProvision20.72B29.75B16.74B19.30B
PretaxIncome132.73B123.48B113.74B119.10B
OtherIncomeExpense-321.00M269.00M-565.00M-334.00M
OtherNonOperatingIncomeExpenses-321.00M269.00M-565.00M-334.00M
NetNonOperatingInterestIncomeExpense-183.00M-106.00M198.00M
InterestExpenseNonOperating3.93B2.93B2.65B
InterestIncomeNonOperating3.75B2.83B2.84B
OperatingIncome133.05B123.22B114.30B119.44B
OperatingExpense62.15B57.47B54.85B51.34B
ResearchAndDevelopment34.55B31.37B29.91B26.25B
SellingGeneralAndAdministration27.60B26.10B24.93B25.09B
GrossProfit195.20B180.68B169.15B170.78B
CostOfRevenue220.96B210.35B214.14B223.55B
TotalRevenue416.16B391.04B383.29B394.33B
OperatingRevenue416.16B391.04B383.29B394.33B
Line Item2023-09-30
TreasurySharesNumber0.00
OrdinarySharesNumber14.77B15.12B15.55B15.94B
ShareIssued14.77B15.12B15.55B15.94B
NetDebt62.72B76.69B81.12B96.42B
TotalDebt98.66B106.63B111.09B132.48B
TangibleBookValue73.73B56.95B62.15B50.67B
InvestedCapital172.39B163.58B173.23B170.74B
WorkingCapital-17.67B-23.41B-1.74B-18.58B
NetTangibleAssets73.73B56.95B62.15B50.67B
CapitalLeaseObligations12.84B12.41B11.80B
CommonStockEquity73.73B56.95B62.15B50.67B
TotalCapitalization152.06B142.70B157.43B149.63B
TotalEquityGrossMinorityInterest73.73B56.95B62.15B50.67B
StockholdersEquity73.73B56.95B62.15B50.67B
GainsLossesNotAffectingRetainedEarnings-5.57B-7.17B-11.45B-11.11B
OtherEquityAdjustments-5.57B-7.17B-11.45B-11.11B
RetainedEarnings-14.26B-19.15B-214.00M-3.07B
CapitalStock93.57B83.28B73.81B64.85B
CommonStock93.57B83.28B73.81B64.85B
TotalLiabilitiesNetMinorityInterest285.51B308.03B290.44B302.08B
TotalNonCurrentLiabilitiesNetMinorityInterest119.88B131.64B145.13B148.10B
OtherNonCurrentLiabilities41.55B45.89B34.39B21.74B
TradeandOtherPayablesNonCurrent9.25B15.46B16.66B24.69B
LongTermDebtAndCapitalLeaseObligation78.33B85.75B95.28B109.71B
LongTermCapitalLeaseObligation11.27B10.75B10.28B
LongTermDebt78.33B85.75B95.28B98.96B
CurrentLiabilities165.63B176.39B145.31B153.98B
OtherCurrentLiabilities44.45B44.02B50.01B52.63B
CurrentDeferredLiabilities9.05B8.25B8.06B7.91B
CurrentDeferredRevenue9.05B8.25B8.06B7.91B
CurrentDebtAndCapitalLeaseObligation20.33B20.88B15.81B22.77B
CurrentCapitalLeaseObligation1.57B1.66B1.53B
CurrentDebt20.33B20.88B15.81B21.11B
OtherCurrentBorrowings12.35B10.91B9.82B11.13B
CommercialPaper7.98B9.97B5.99B9.98B
PayablesAndAccruedExpenses91.80B103.24B71.43B70.67B
CurrentAccruedExpenses8.92B
Payables82.88B95.56B71.43B70.67B
TotalTaxPayable13.02B26.60B8.82B6.55B
IncomeTaxPayable13.02B26.60B8.82B6.55B
AccountsPayable69.86B68.96B62.61B64.11B
TotalAssets359.24B364.98B352.58B352.75B
TotalNonCurrentAssets211.28B211.99B209.02B217.35B
OtherNonCurrentAssets62.95B55.34B46.91B39.05B
NonCurrentDeferredAssets20.78B19.50B17.85B15.38B
NonCurrentDeferredTaxesAssets20.78B19.50B17.85B15.38B
InvestmentsAndAdvances77.72B91.48B100.54B120.81B
OtherInvestments120.81B127.88B
InvestmentinFinancialAssets77.72B91.48B100.54B120.81B
AvailableForSaleSecurities77.72B91.48B100.54B120.81B
NetPPE49.83B45.68B43.72B42.12B
AccumulatedDepreciation-76.01B-73.45B-70.88B-72.34B
GrossPPE125.85B119.13B114.60B114.46B
Leases15.09B14.23B12.84B11.27B
OtherProperties10.66B10.42B10.09B
MachineryFurnitureEquipment83.42B80.20B78.31B81.06B
LandAndImprovements27.34B24.69B23.45B22.13B
Properties0.000.000.000.00
CurrentAssets147.96B152.99B143.57B135.41B
OtherCurrentAssets14.59B14.29B14.70B21.22B
Inventory5.72B7.29B6.33B4.95B
Receivables72.96B66.24B60.98B60.93B
OtherReceivables33.18B32.83B31.48B32.75B
AccountsReceivable39.78B33.41B29.51B28.18B
CashCashEquivalentsAndShortTermInvestments54.70B65.17B61.55B48.30B
OtherShortTermInvestments18.76B35.23B31.59B24.66B
CashAndCashEquivalents35.93B29.94B29.96B23.65B
CashEquivalents7.67B2.74B1.61B5.10B
CashFinancial28.27B27.20B28.36B18.55B
Line Item2025-09-302024-09-302023-09-302022-09-30
FreeCashFlow98.77B108.81B99.58B111.44B
RepurchaseOfCapitalStock-90.71B-94.95B-77.55B-89.40B
RepaymentOfDebt-10.93B-9.96B-11.15B-9.54B
IssuanceOfDebt4.48B0.005.23B5.46B
IssuanceOfCapitalStock1.10B
CapitalExpenditure-12.71B-9.45B-10.96B-10.71B
InterestPaidSupplementalData3.80B2.87B2.69B
IncomeTaxPaidSupplementalData43.37B26.10B18.68B19.57B
EndCashPosition35.93B29.94B30.74B24.98B
BeginningCashPosition29.94B30.74B24.98B35.93B
ChangesInCash5.99B-794.00M5.76B-10.95B
FinancingCashFlow-120.69B-121.98B-108.49B-110.75B
CashFlowFromContinuingFinancingActivities-120.69B-121.98B-108.49B-110.75B
NetOtherFinancingCharges-6.07B-5.80B-6.01B-6.38B
CashDividendsPaid-15.42B-15.23B-15.03B-14.84B
CommonStockDividendPaid-15.42B-15.23B-15.03B-14.84B
NetCommonStockIssuance-90.71B-94.95B-77.55B-89.40B
CommonStockPayments-90.71B-94.95B-77.55B-89.40B
CommonStockIssuance1.10B
NetIssuancePaymentsOfDebt-8.48B-6.00B-9.90B-123.00M
NetShortTermDebtIssuance-2.03B3.96B-3.98B3.96B
NetLongTermDebtIssuance-6.45B-9.96B-5.92B-4.08B
LongTermDebtPayments-10.93B-9.96B-11.15B-9.54B
LongTermDebtIssuance4.48B0.005.23B5.46B
InvestingCashFlow15.20B2.94B3.71B-22.35B
CashFlowFromContinuingInvestingActivities15.20B2.94B3.71B-22.35B
NetOtherInvestingChanges-1.48B-1.31B-1.34B-2.09B
NetInvestmentPurchaseAndSale29.39B13.69B16.00B-9.56B
SaleOfInvestment53.80B62.35B45.51B67.36B
PurchaseOfInvestment-24.41B-48.66B-29.51B-76.92B
NetBusinessPurchaseAndSale-306.00M-33.00M
PurchaseOfBusiness-306.00M-33.00M
NetPPEPurchaseAndSale-12.71B-9.45B-10.96B-10.71B
PurchaseOfPPE-12.71B-9.45B-10.96B-10.71B
OperatingCashFlow111.48B118.25B110.54B122.15B
CashFlowFromContinuingOperatingActivities111.48B118.25B110.54B122.15B
ChangeInWorkingCapital-25.00B3.65B-6.58B1.20B
ChangeInOtherWorkingCapital478.00M1.68B
ChangeInOtherCurrentLiabilities-11.08B15.55B3.03B6.11B
ChangeInOtherCurrentAssets-9.20B-11.73B-5.68B-6.50B
ChangeInPayablesAndAccruedExpense902.00M6.02B-1.89B9.45B
ChangeInPayable902.00M6.02B-1.89B9.45B
ChangeInAccountPayable902.00M6.02B-1.89B9.45B
ChangeInInventory1.40B-1.05B-1.62B1.48B
ChangeInReceivables-7.03B-5.14B-417.00M-9.34B
ChangesInAccountReceivables-6.68B-3.79B-1.69B-1.82B
OtherNonCashItems-89.00M-2.27B-2.23B1.01B
StockBasedCompensation12.86B11.69B10.83B9.04B
DeferredTax895.00M-4.77B
DeferredIncomeTax895.00M-4.77B
DepreciationAmortizationDepletion11.70B11.45B11.52B11.10B
DepreciationAndAmortization11.70B11.45B11.52B11.10B
NetIncomeFromContinuingOperations112.01B93.74B97.00B99.80B
SEC Filings

Recent 10-K, 10-Q, 8-K, and Form 4 (insider) filings.

Public Trades for AAPL
Date User Asset Broker Type Position Size Entry Price Patterns