Symbols / FLNT $3.36 +8.74%
FLNT Chart
About
Fluent, Inc. provides digital marketing services in the United States and internationally. The company offers customer acquisition services by operating digital marketing campaigns, through which the company connects its advertiser clients with consumers. It also provides performance campaigns, such as a trial subscription of a good or service, the submission of a registration form, and the installation of a mobile app; consumer data directly via direct mail, email, telephone, messaging, and other channels; programmatic data offerings; call solutions marketplace; and social media campaigns through Adparlor. It serves consumer brands; direct marketers; and agencies across a wide range of industries, including media and entertainment, financial products and services, health and life sciences, retail and consumer, and staffing and recruitment. Fluent, Inc. was founded in 2001 and is headquartered in New York, New York.
Fundamentals
Scroll to Statements| Sector | Communication Services | Industry | Advertising Agencies | Market Cap | 99.58M |
| Enterprise Value | 124.31M | Income | -27.17M | Sales | 208.76M |
| Book/sh | 0.61 | Cash/sh | 0.44 | Dividend Yield | — |
| Payout | 0.00% | Employees | — | IPO | — |
| P/E | — | Forward P/E | -23.17 | PEG | — |
| P/S | 0.48 | P/B | 5.46 | P/C | — |
| EV/EBITDA | -12.69 | EV/Sales | 0.59 | Quick Ratio | 0.92 |
| Current Ratio | 1.04 | Debt/Eq | 206.84 | LT Debt/Eq | — |
| EPS (ttm) | -0.99 | EPS next Y | -0.14 | EPS Growth | — |
| Revenue Growth | -5.50% | Earnings | 2026-05-14 | ROA | -13.37% |
| ROE | -125.87% | ROIC | — | Gross Margin | 24.55% |
| Oper. Margin | 1.52% | Profit Margin | -13.01% | Shs Outstand | 29.64M |
| Shs Float | 13.29M | Short Float | 0.53% | Short Ratio | 2.31 |
| Short Interest | — | 52W High | 4.00 | 52W Low | 1.50 |
| Beta | 1.05 | Avg Volume | 55.46K | Volume | 41.34K |
| Target Price | $3.50 | Recom | Hold | Prev Close | $3.09 |
| Price | $3.36 | Change | 8.74% |
Valuation Models
Price estimates from analyst targets and simple models.
Ratings
Latest analyst rating changes
| Date | Action | Analyst | Rating Change | Price Target |
|---|---|---|---|---|
| 2026-03-10 | main | Canaccord Genuity | Hold → Hold | $4 |
| 2025-11-14 | main | Canaccord Genuity | Hold → Hold | $3 |
| 2025-05-16 | main | Canaccord Genuity | Hold → Hold | $3 |
| 2025-03-03 | main | Canaccord Genuity | Hold → Hold | $4 |
| 2024-08-20 | main | Canaccord Genuity | Hold → Hold | $4 |
| 2023-11-15 | down | Canaccord Genuity | Buy → Hold | $2 |
| 2023-05-25 | reit | Barrington Research | Market Perform → Market Perform | — |
| 2023-03-16 | down | Barrington Research | Outperform → Market Perform | — |
| 2022-05-10 | up | Barrington Research | Market Perform → Outperform | — |
| 2021-05-11 | main | Canaccord Genuity | — → Buy | $5 |
| 2021-03-17 | down | Barrington Research | Outperform → Market Perform | — |
| 2020-08-26 | init | Canaccord Genuity | — → Buy | $5 |
| 2019-11-12 | down | Barrington Research | Outperform → Market Perform | — |
- Fluent director Geygan buys $286k+ in FLNT stock - Investing.com ue, 17 Mar 2026 02
- Fluent (NASDAQ:FLNT) Director Buys $226,063.56 in Stock - MarketBeat ue, 17 Mar 2026 02
- Barbershop app Squire to show tailored offers after bookings - Stock Titan hu, 12 Mar 2026 12
- Fluent (NASDAQ:FLNT) Major Shareholder Acquires $226,063.56 in Stock - MarketBeat ue, 17 Mar 2026 02
- Fluent: Encouraging Developments, Though I'm Not Touching The Stock (NASDAQ:FLNT) - Seeking Alpha ue, 10 Mar 2026 19
- Global value investment buys $286k of Fluent (FLNT) stock By Investing.com - Investing.com India ue, 17 Mar 2026 02
- Fluent (FLNT) Reports Q4 Loss, Misses Revenue Estimates - Yahoo Finance Mon, 09 Mar 2026 21
- (FLNT) Stock Market Analysis (FLNT:CA) - Stock Traders Daily Sat, 07 Mar 2026 00
- Further Upside For Fluent, Inc. (NASDAQ:FLNT) Shares Could Introduce Price Risks After 30% Bounce - simplywall.st ue, 23 Dec 2025 08
- FLNT: Analyst Raises Price Target by 40% While Maintaining Hold Rating | FLNT Stock News - GuruFocus ue, 10 Mar 2026 18
- Commerce media firm Fluent lines up 1-on-1 talks at ROTH - Stock Titan Wed, 11 Mar 2026 12
- Fluent (NASDAQ:FLNT) Director James Geygan Acquires 17,207 Shares - MarketBeat ue, 17 Mar 2026 02
- Fluent, Inc. 2025 Q4 - Results - Earnings Call Presentation (NASDAQ:FLNT) 2026-03-10 - Seeking Alpha ue, 10 Mar 2026 22
- Strong week for Fluent (NASDAQ:FLNT) shareholders doesn't alleviate pain of five-year loss - Yahoo Finance Sat, 24 Jan 2026 08
- Fluent (FLNT) Trailing Losses Of US$27.2 Million Reinforce Bearish Profitability Narratives - simplywall.st ue, 10 Mar 2026 22
Insider Transactions
| Date | Shares | Value | Url | Text | Insider | Position | Transaction | Start Date | Ownership |
|---|---|---|---|---|---|---|---|---|---|
| 0 | 3662 | 7507 | — | Sale at price 2.05 per share. | PERFIT RYAN MACNAB | Chief Financial Officer | — | 2025-09-09 00:00:00 | D |
| 1 | 1179118 | 590 | — | Conversion of Exercise of derivative security at price 0.00 per share. | CONLIN MATTHEW | Officer, Director and Beneficial Owner | — | 2025-06-24 00:00:00 | D/I |
| 2 | 1041123 | 521 | — | Conversion of Exercise of derivative security at price 0.00 per share. | SCHULKE RYAN | Officer, Director and Beneficial Owner | — | 2025-06-24 00:00:00 | D/I |
| 3 | 1041123 | 521 | — | Conversion of Exercise of derivative security at price 0.00 per share. | SCHULKE RYAN | Officer, Director and Beneficial Owner | — | 2025-06-24 00:00:00 | D/I |
| 4 | 30795 | 15 | — | Conversion of Exercise of derivative security at price 0.00 per share. | PATRICK DONALD HUNTLEY | Chief Executive Officer | — | 2025-06-24 00:00:00 | D |
| 5 | 39682 | — | — | Stock Award(Grant) at price 0.00 per share. | PFENNIGER RICHARD C JR | Director | — | 2025-06-18 00:00:00 | D |
| 6 | 39682 | — | — | Stock Award(Grant) at price 0.00 per share. | SHATTUCK KOHN BARBARA Z. | Director | — | 2025-06-18 00:00:00 | D |
| 7 | 39682 | — | — | Stock Award(Grant) at price 0.00 per share. | GRAFF DAVID ALLEN | Director | — | 2025-06-18 00:00:00 | D |
| 8 | 39682 | — | — | Stock Award(Grant) at price 0.00 per share. | MATHIS DONALD H | Director | — | 2025-06-18 00:00:00 | D |
| 9 | 39682 | — | — | Stock Award(Grant) at price 0.00 per share. | GEYGAN JAMES PHILIP | Director and Beneficial Owner of more than 10% of a Class of Security | — | 2025-06-18 00:00:00 | D |
Financials
| Line Item | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| TaxEffectOfUnusualItems | -379.90K | -104.41K | -1.87M | -895.86K |
| TaxRateForCalcs | 0.06 | 0.00 | 0.01 | 0.27 |
| NormalizedEBITDA | -9.86M | 2.95M | 18.20M | 8.86M |
| TotalUnusualItems | -6.55M | -52.20M | -124.57M | -3.32M |
| TotalUnusualItemsExcludingGoodwill | -6.55M | -52.20M | -124.57M | -3.32M |
| NetIncomeFromContinuingOperationNetMinorityInterest | -29.28M | -63.22M | -123.33M | -10.06M |
| ReconciledDepreciation | 9.93M | 10.88M | 13.21M | 13.17M |
| ReconciledCostOfRevenue | 193.82M | 219.88M | 267.49M | 243.72M |
| EBITDA | -16.41M | -49.25M | -106.38M | 5.54M |
| EBIT | -26.34M | -60.13M | -119.59M | -7.63M |
| NetInterestIncome | -4.75M | -3.20M | -1.97M | -2.18M |
| InterestExpense | 4.75M | 3.20M | 1.97M | 2.18M |
| NormalizedIncome | -23.11M | -11.12M | -626.61K | -7.64M |
| NetIncomeFromContinuingAndDiscontinuedOperation | -29.28M | -63.22M | -123.33M | -10.06M |
| TotalExpenses | 272.74M | 306.32M | 356.15M | 333.56M |
| TotalOperatingIncomeAsReported | -23.66M | -60.13M | -119.59M | -4.67M |
| DilutedAverageShares | 16.26M | 13.77M | 13.57M | 13.33M |
| BasicAverageShares | 16.26M | 13.77M | 13.57M | 13.33M |
| DilutedEPS | -1.80 | -4.62 | -9.06 | -0.78 |
| BasicEPS | -1.80 | -4.62 | -9.06 | -0.78 |
| DilutedNIAvailtoComStockholders | -29.28M | -63.22M | -123.33M | -10.06M |
| NetIncomeCommonStockholders | -29.28M | -63.22M | -123.33M | -10.06M |
| NetIncome | -29.28M | -63.22M | -123.33M | -10.06M |
| NetIncomeIncludingNoncontrollingInterests | -29.28M | -63.22M | -123.33M | -10.06M |
| NetIncomeContinuousOperations | -29.28M | -63.22M | -123.33M | -10.06M |
| TaxProvision | -1.81M | -116.00K | 1.78M | 246.00K |
| PretaxIncome | -31.09M | -63.33M | -121.56M | -9.81M |
| OtherIncomeExpense | -8.22M | -52.20M | -124.57M | -3.32M |
| OtherNonOperatingIncomeExpenses | -1.67M | |||
| SpecialIncomeCharges | -6.55M | -52.20M | -124.57M | -3.32M |
| GainOnSaleOfPPE | 0.00 | -19.00K | 0.00 | |
| OtherSpecialCharges | 1.01M | -6.30M | 11.10M | 2.96M |
| ImpairmentOfCapitalAssets | 2.24M | 55.41M | 111.25M | 354.00K |
| RestructuringAndMergernAcquisition | 3.30M | 3.10M | 2.20M | |
| GainOnSaleOfSecurity | -1.67M | |||
| NetNonOperatingInterestIncomeExpense | -4.75M | -3.20M | -1.97M | -2.18M |
| InterestExpenseNonOperating | 4.75M | 3.20M | 1.97M | 2.18M |
| OperatingIncome | -18.12M | -7.92M | 4.98M | -4.31M |
| OperatingExpense | 78.92M | 86.44M | 88.66M | 89.84M |
| OtherOperatingExpenses | 3.10M | 2.60M | 2.40M | |
| DepreciationAmortizationDepletionIncomeStatement | 9.93M | 10.88M | 13.21M | 13.17M |
| DepreciationAndAmortizationInIncomeStatement | 9.93M | 10.88M | 13.21M | 13.17M |
| ResearchAndDevelopment | 17.28M | 18.45M | 18.16M | 15.79M |
| SellingGeneralAndAdministration | 48.61M | 54.51M | 54.89M | 60.89M |
| SellingAndMarketingExpense | 1.22M | 1.78M | 2.12M | 12.68M |
| GeneralAndAdministrativeExpense | 47.40M | 52.73M | 52.77M | 48.20M |
| OtherGandA | 13.80M | 15.33M | 13.87M | 48.20M |
| SalariesAndWages | 33.60M | 37.40M | 38.90M | |
| GrossProfit | 60.80M | 78.52M | 93.65M | 85.53M |
| CostOfRevenue | 193.82M | 219.88M | 267.49M | 243.72M |
| TotalRevenue | 254.62M | 298.40M | 361.13M | 329.25M |
| OperatingRevenue | 254.62M | 298.40M | 361.13M | 329.25M |
| Line Item | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| TreasurySharesNumber | 768.60K | 768.59K | 716.69K | 681.97K |
| PreferredSharesNumber | 675.37K | 675.37K | 675.37K | 675.37K |
| OrdinarySharesNumber | 20.02M | 13.55M | 13.35M | 13.16M |
| ShareIssued | 20.79M | 14.32M | 14.06M | 13.84M |
| NetDebt | 26.14M | 14.68M | 15.05M | 10.86M |
| TotalDebt | 37.42M | 34.48M | 46.73M | 53.25M |
| TangibleBookValue | 3.16M | 6.33M | 10.10M | 12.57M |
| InvestedCapital | 60.53M | 64.89M | 134.55M | 258.74M |
| WorkingCapital | 1.27M | 29.19M | 42.00M | 49.26M |
| NetTangibleAssets | 3.16M | 6.33M | 10.10M | 12.57M |
| CapitalLeaseObligations | 1.84M | 4.00M | 6.13M | 7.92M |
| CommonStockEquity | 24.95M | 34.40M | 93.95M | 213.41M |
| TotalCapitalization | 28.93M | 59.89M | 129.55M | 253.74M |
| TotalEquityGrossMinorityInterest | 24.95M | 34.40M | 93.95M | 213.41M |
| StockholdersEquity | 24.95M | 34.40M | 93.95M | 213.41M |
| TreasuryStock | 11.41M | 11.41M | 11.17M | 10.72M |
| RetainedEarnings | -410.80M | -381.52M | -318.30M | -194.97M |
| AdditionalPaidInCapital | 447.11M | 427.29M | 423.38M | 419.06M |
| CapitalStock | 47.00K | 43.00K | 42.00K | 42.00K |
| CommonStock | 47.00K | 43.00K | 42.00K | 42.00K |
| PreferredStock | 0.00 | 0.00 | 0.00 | 0.00 |
| TotalLiabilitiesNetMinorityInterest | 68.66M | 77.46M | 90.01M | 104.77M |
| TotalNonCurrentLiabilitiesNetMinorityInterest | 3.98M | 28.25M | 39.80M | 46.83M |
| OtherNonCurrentLiabilities | 1.00K | 1.06M | 458.00K | 811.00K |
| LongTermDebtAndCapitalLeaseObligation | 3.98M | 27.19M | 39.34M | 46.02M |
| LongTermCapitalLeaseObligation | 9.00K | 1.70M | 3.74M | 5.69M |
| LongTermDebt | 3.97M | 25.49M | 35.59M | 40.33M |
| CurrentLiabilities | 64.68M | 49.21M | 50.22M | 57.94M |
| CurrentDeferredLiabilities | 556.00K | 430.00K | 1.01M | 651.00K |
| CurrentDeferredRevenue | 556.00K | 430.00K | 1.01M | 651.00K |
| CurrentDebtAndCapitalLeaseObligation | 33.45M | 7.30M | 7.39M | 7.23M |
| CurrentCapitalLeaseObligation | 1.84M | 2.30M | 2.39M | 2.23M |
| CurrentDebt | 31.61M | 5.00M | 5.00M | 5.00M |
| OtherCurrentBorrowings | 31.61M | 5.00M | 5.00M | 5.00M |
| PayablesAndAccruedExpenses | 30.68M | 41.49M | 41.82M | 50.06M |
| CurrentAccruedExpenses | 21.91M | 30.53M | 35.63M | 33.93M |
| Payables | 8.78M | 10.95M | 6.19M | 16.13M |
| AccountsPayable | 8.78M | 10.95M | 6.19M | 16.13M |
| TotalAssets | 93.62M | 111.87M | 183.97M | 318.18M |
| TotalNonCurrentAssets | 27.66M | 33.46M | 91.75M | 210.98M |
| OtherNonCurrentAssets | 3.99M | 1.41M | 1.73M | 1.89M |
| GoodwillAndOtherIntangibleAssets | 21.80M | 28.07M | 83.86M | 200.84M |
| OtherIntangibleAssets | 21.80M | 26.81M | 28.75M | 35.75M |
| Goodwill | 0.00 | 1.26M | 55.11M | 165.09M |
| NetPPE | 1.87M | 3.99M | 6.17M | 8.26M |
| AccumulatedDepreciation | -3.28M | -3.05M | -2.65M | -2.25M |
| GrossPPE | 5.15M | 7.04M | 8.82M | 10.51M |
| Leases | 1.26M | 1.26M | 1.26M | 1.29M |
| OtherProperties | 2.44M | 4.27M | 6.08M | 7.68M |
| MachineryFurnitureEquipment | 1.45M | 1.50M | 1.48M | 1.54M |
| Properties | 0.00 | 0.00 | 0.00 | 0.00 |
| CurrentAssets | 65.95M | 78.41M | 92.22M | 107.20M |
| OtherCurrentAssets | 8.73M | 6.07M | 3.51M | 2.50M |
| RestrictedCash | 1.25M | 0.00 | ||
| PrepaidAssets | 2.50M | |||
| Receivables | 46.53M | 56.53M | 63.16M | 70.23M |
| AccountsReceivable | 46.53M | 56.53M | 63.16M | 70.23M |
| AllowanceForDoubtfulAccountsReceivable | -487.00K | -231.00K | -544.00K | -313.00K |
| GrossAccountsReceivable | 47.02M | 56.76M | 63.71M | 70.54M |
| CashCashEquivalentsAndShortTermInvestments | 9.44M | 15.80M | 25.55M | 34.47M |
| CashAndCashEquivalents | 9.44M | 15.80M | 25.55M | 34.47M |
| Line Item | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| FreeCashFlow | -20.32M | 2.27M | -2.44M | 9.43M |
| RepurchaseOfCapitalStock | 0.00 | |||
| RepaymentOfDebt | -68.23M | -10.00M | -5.00M | -47.50M |
| IssuanceOfDebt | 67.49M | 0.00 | 0.00 | 49.62M |
| IssuanceOfCapitalStock | 5.75M | 0.00 | 0.00 | 136.00K |
| CapitalExpenditure | -6.21M | -5.86M | -4.40M | -2.99M |
| InterestPaidSupplementalData | 3.55M | 2.98M | 1.76M | 1.72M |
| IncomeTaxPaidSupplementalData | 1.01M | 356.00K | ||
| EndCashPosition | 10.69M | 15.80M | 25.55M | 34.47M |
| BeginningCashPosition | 15.80M | 25.55M | 34.47M | 22.57M |
| ChangesInCash | -5.11M | -9.74M | -8.92M | 11.90M |
| FinancingCashFlow | 15.21M | -10.77M | -5.45M | 2.47M |
| CashFlowFromContinuingFinancingActivities | 15.21M | -10.77M | -5.45M | 2.47M |
| NetOtherFinancingCharges | -2.44M | -768.00K | -448.00K | -724.00K |
| ProceedsFromStockOptionExercised | 12.63M | 0.00 | 0.00 | 934.00K |
| NetCommonStockIssuance | 5.75M | 0.00 | 0.00 | 136.00K |
| CommonStockPayments | 0.00 | |||
| CommonStockIssuance | 5.75M | 0.00 | 0.00 | 136.00K |
| NetIssuancePaymentsOfDebt | -738.00K | -10.00M | -5.00M | 2.12M |
| NetLongTermDebtIssuance | -738.00K | -10.00M | -5.00M | 2.12M |
| LongTermDebtPayments | -68.23M | -10.00M | -5.00M | -47.50M |
| LongTermDebtIssuance | 67.49M | 0.00 | 0.00 | 49.62M |
| InvestingCashFlow | -6.21M | -7.11M | -5.44M | -2.99M |
| CashFlowFromContinuingInvestingActivities | -6.21M | -7.11M | -5.44M | -2.99M |
| NetBusinessPurchaseAndSale | 0.00 | -1.25M | -1.04M | 0.00 |
| PurchaseOfBusiness | 0.00 | -1.25M | -1.04M | 0.00 |
| NetPPEPurchaseAndSale | -13.00K | -25.00K | -17.00K | -36.00K |
| PurchaseOfPPE | -13.00K | -25.00K | -17.00K | -36.00K |
| CapitalExpenditureReported | -6.20M | -5.84M | -4.38M | -2.96M |
| OperatingCashFlow | -14.10M | 8.14M | 1.96M | 12.42M |
| CashFlowFromContinuingOperatingActivities | -14.10M | 8.14M | 1.96M | 12.42M |
| ChangeInWorkingCapital | -2.89M | 914.00K | -3.77M | -1.30M |
| ChangeInOtherWorkingCapital | -1.04M | -2.03M | -173.00K | -1.06M |
| ChangeInOtherCurrentAssets | -51.00K | 325.00K | 162.00K | -326.00K |
| ChangeInPayablesAndAccruedExpense | -8.06M | -1.32M | -9.46M | 7.80M |
| ChangeInAccruedExpense | -5.88M | -6.09M | 477.00K | -636.00K |
| ChangeInPayable | -2.18M | 4.76M | -9.94M | 8.44M |
| ChangeInAccountPayable | -2.18M | 4.76M | -9.94M | 8.44M |
| ChangeInPrepaidAssets | -3.21M | -2.56M | -917.00K | -70.00K |
| ChangeInReceivables | 9.47M | 6.51M | 6.62M | -7.65M |
| ChangesInAccountReceivables | 9.47M | 6.51M | 6.62M | -7.65M |
| OtherNonCashItems | 2.79M | 426.00K | 265.00K | 3.02M |
| StockBasedCompensation | 1.97M | 3.76M | 4.09M | 4.76M |
| UnrealizedGainLossOnInvestmentSecurities | 1.67M | 0.00 | ||
| ProvisionandWriteOffofAssets | 401.00K | 124.00K | 450.00K | 91.00K |
| AssetImpairmentCharge | 2.24M | 55.41M | 111.25M | 354.00K |
| DeferredTax | -276.00K | -145.00K | -225.00K | 198.00K |
| DeferredIncomeTax | -276.00K | -145.00K | -225.00K | 198.00K |
| DepreciationAmortizationDepletion | 9.93M | 10.88M | 13.21M | 13.17M |
| DepreciationAndAmortization | 9.93M | 10.88M | 13.21M | 13.17M |
| AmortizationCashFlow | 9.63M | 10.48M | 12.72M | |
| AmortizationOfIntangibles | 9.63M | 10.48M | 12.72M | |
| Depreciation | 300.00K | 398.00K | 491.00K | |
| OperatingGainsLosses | 1.01M | 19.00K | 2.20M | |
| GainLossOnSaleOfPPE | 0.00 | 19.00K | 0.00 | |
| NetIncomeFromContinuingOperations | -29.28M | -63.22M | -123.33M | -10.06M |
SEC Filings
Recent 10-K, 10-Q, 8-K, and Form 4 (insider) filings.
Public Trades for FLNT
| Date | User | Broker | Pattern | Type | Position Size | Entry Price | Trade P&L | Status |
|---|