Symbols / RCKY Stock $38.67 +1.87% Rocky Brands, Inc.

Consumer Cyclical • Footwear & Accessories • United States • NMS
RCKY (Stock) Chart
O: — H: — L: — C: — V: —
SMA 20: — SMA 50: — SMA 200: —
Stock Fundamentals
Scroll to Statements
Index EQUITY
Sector Consumer Cyclical
Industry Footwear & Accessories
CEO Mr. Jason S. Brooks
Exch · Country NMS · United States
Market Cap 291.62M
Enterprise Value 420.43M
Income 18.59M
Sales 492.30M
FCF (ttm) 4.40M
Book/sh 33.51
Cash/sh 0.22
Employees 2,200
Insider 10d —
IPO Feb 03, 1993
Div forward ($/yr)
Div TTM ($/yr)
Dividend Yield
Ex-Div Date
5Y Avg Yield
Yield vs 5Y Avg
Payout 25.10%
P/E 15.66
Forward P/E 9.45
PEG 1.17
P/S 0.59
P/B 1.15
P/C —
EV/EBITDA 10.00
EV/Sales 0.85
Quick Ratio 0.95
Current Ratio 2.90
Debt/Eq 51.66
LT Debt/Eq —
EPS (ttm) 2.47
EPS next Y 4.09
EPS Growth -74.70%
Revenue Growth 9.10%
EPS Gr Q/Q -74.50%
Rev Gr Q/Q —
Earnings (next) 2026-07-28
Earnings (prior) 2026-04-28
ROA 4.25%
ROE 7.61%
ROIC —
Gross Margin 39.76%
Oper. Margin 2.92%
Profit Margin 3.78%
Shs Outstand 7.54M
Shs Float 7.06M
Insider Own 6.41%
Instit Own 79.49%
Short Float 3.39%
Short Ratio 2.98
Short Interest 239.14K
52W High 48.70
vs 52W High -20.60%
52W Low 20.52
vs 52W Low 88.45%
Beta 2.38
Impl. Vol. —
Rel Volume 0.85
Avg Volume 62.68K
Volume 53.06K
Target (mean) $53.00
Tgt Median $53.00
Tgt Low $53.00
Tgt High $53.00
# Analysts 1
Recom None
Prev Close $37.96
Price $38.67
Change 1.87%
About

Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel in the United States, Canada, the United Kingdom, and internationally. It operates through Wholesale, Retail, and Contract Manufacturing segments. The Wholesale segment offers products, which includes sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, mass merchants, uniform stores, farm store chains, specialty safety stores, specialty retailers, and online retailers in retail locations through a range of distribution channels. Its Retail segment sells its products direct sales to consumers through its websites comprising rockyboots.com, georgiaboot.com, durangoboot.com, muckbootcompany.com, xtratuf.com, lehighoutfitters.com, lehighsafetyshoes.com, and slipgrips.com; and third-party marketplaces and Rocky Outdoor Gear Stores. The Contract Manufacturing segment include private label sales and sales to customers which are contracted to manufacture a specific footwear product for a customers. This segment also sells to the U.S. Military. It serves industrial and construction workers; hospitality industry workers, such as restaurants or hotels; farmers and ranchers; hunting, fishing, camping, and hiking enthusiasts; law enforcement, security personnel, and postal employees; and for the U.S. military personnel. The company sells its products under the Rocky, Georgia Boot, Durango, Lehigh, Muck, XTRATUF, Ranger, and Michelin brand names. The company was formerly known as William Brooks Shoe Co. Rocky Brands, Inc. was founded in 1932 and is headquartered in Nelsonville, Ohio.

Valuation Models

Price estimates from analyst targets and simple models.

1. Analyst consensus
$53.00
Mean price target
2. Current target
$38.67
Latest analyst target
3. DCF / Fair value
$10.51
Simplified: (Free Cash Flow ÷ Shares) × 18 (P/FCF multiple). Not a …
Ratings
Current target
$38.67
Low
$53.00
High
$53.00
Mean
$53.00

Latest analyst rating changes

Date Action Analyst Rating Change Price Target
2025-08-26 up Baird Neutral → Outperform $40
2025-07-30 main Baird Neutral → Neutral $30
2025-04-30 main Baird Neutral → Neutral $20
2024-10-31 main Baird Neutral → Neutral $25
2024-05-01 main Baird Neutral → Neutral $32
2024-02-27 main B. Riley Securities Neutral → Neutral $24
2023-09-21 main B. Riley Securities Neutral → Neutral $21
2023-05-03 main B. Riley Securities — → Neutral $25
2023-02-07 init BTIG — → Neutral —
2022-08-03 main BTIG — → Buy $62
2022-07-21 main BTIG — → Buy $73
2021-07-27 init BTIG — → Buy $79
2021-03-25 init B. Riley Securities — → Buy $60
2018-04-25 main Baird Neutral → Neutral $23
2017-10-25 main Baird — → Neutral $15
2017-02-02 down B. Riley Securities Buy → Neutral —
2016-10-25 down B. Riley Securities Buy → Neutral —
2016-08-18 main Baird — → Neutral $11
2016-03-02 up B. Riley Securities Neutral → Buy —
2016-01-22 down Baird Outperform → Neutral —
News
RSS: Latest RCKY news
Insider Transactions
Filed Date Insider Relationship Transaction Shares Price Value SEC
2026-04-01 HANING G COURTNEY Director — 503 $0.00 $0
2026-04-01 JORDAN WILLIAM L Director — 503 $0.00 $0
2026-04-01 FINN MICHAEL L Director — 503 $0.00 $0
2026-04-01 HAHN ROBYN R. Director — 503 $0.00 $0
2026-04-01 SMITH DWIGHT ERIC Director — 503 $0.00 $0
2026-04-01 MOORE ROBERT BURTON JR Director — 503 $0.00 $0
2026-04-01 WINBIGLER TRACIE A. Director — 503 $0.00 $0
2026-04-01 LOVELAND CURTIS A Officer and Director — 503 $0.00 $0
2025-12-31 HANING G COURTNEY Director — 664 $0.00 $0
2025-12-31 JORDAN WILLIAM L Director — 664 $0.00 $0
Financials
Statement View
Amounts in millions (2 decimals, no suffix) • EPS per share (2 decimals) • Trend = period evolution • YoY Growth = previous period %
Line Item Trend 2025-12-31 2024-12-31 2023-12-31 2022-12-31
Total Revenue
481.98
+6.22%
453.77
-1.75%
461.83
-24.96%
615.48
Operating Revenue
481.98
+6.22%
453.77
-1.75%
461.83
-24.96%
615.48
Cost Of Revenue
284.69
+3.61%
274.76
-2.99%
283.24
-27.42%
390.26
Reconciled Cost Of Revenue
284.69
+3.61%
274.76
-2.99%
283.24
-27.42%
390.26
Gross Profit
197.29
+10.21%
179.01
+0.23%
178.60
-20.70%
225.22
Operating Expense
160.10
+8.22%
147.94
+3.29%
143.23
-20.95%
181.18
Other Operating Expenses
160.10
+8.22%
147.94
+3.29%
143.23
-20.95%
181.18
Total Expenses
444.79
+5.22%
422.71
-0.88%
426.46
-25.37%
571.44
Operating Income
37.19
+19.70%
31.07
-12.17%
35.37
-19.68%
44.04
Total Operating Income As Reported
37.19
+19.70%
31.07
-12.17%
35.37
-19.68%
44.04
EBITDA
47.03
+13.83%
41.32
-10.78%
46.31
-17.83%
56.36
Normalized EBITDA
47.03
+13.83%
41.32
-10.78%
46.31
-17.83%
56.36
Reconciled Depreciation
9.85
-3.96%
10.25
-6.29%
10.94
-11.21%
12.32
EBIT
37.19
+19.70%
31.07
-12.17%
35.37
-19.68%
44.04
Net Income
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Pretax Income
27.18
+93.34%
14.06
-0.68%
14.15
-45.07%
25.77
Net Non Operating Interest Income Expense
-10.01
+41.16%
-17.01
+19.84%
-21.22
-16.14%
-18.27
Interest Expense Non Operating
10.01
-41.16%
17.01
-19.84%
21.22
+16.14%
18.27
Net Interest Income
-10.01
+41.16%
-17.01
+19.84%
-21.22
-16.14%
-18.27
Interest Expense
10.01
-41.16%
17.01
-19.84%
21.22
+16.14%
18.27
Other Income Expense
—
—
—
—
Other Non Operating Income Expenses
—
—
—
—
Tax Provision
4.91
+83.68%
2.67
-28.35%
3.73
-29.70%
5.30
Tax Rate For Calcs
0.00
-4.74%
0.00
-27.76%
0.00
+27.80%
0.00
Tax Effect Of Unusual Items
0.00
0.00
0.00
0.00
Net Income Including Noncontrolling Interests
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Net Income From Continuing Operation Net Minority Interest
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Net Income From Continuing And Discontinued Operation
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Net Income Continuous Operations
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Normalized Income
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Net Income Common Stockholders
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Diluted EPS
2.96
+94.74%
1.52
+7.80%
1.41
-49.28%
2.78
Basic EPS
2.98
+94.77%
1.53
+7.75%
1.42
-49.29%
2.80
Basic Average Shares
7.47
+0.50%
7.44
+1.01%
7.36
+0.63%
7.32
Diluted Average Shares
7.53
+0.67%
7.48
+1.34%
7.38
+0.16%
7.37
Diluted NI Availto Com Stockholders
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Line Item Trend 2023-12-31
Total Assets
479.38
Current Assets
258.17
Cash Cash Equivalents And Short Term Investments
4.47
Cash And Cash Equivalents
4.47
Receivables
81.14
Accounts Receivable
77.03
Gross Accounts Receivable
78.83
Allowance For Doubtful Accounts Receivable
-1.80
Other Receivables
2.86
Taxes Receivable
1.25
Inventory
169.20
Raw Materials
16.77
Work In Process
0.91
Finished Goods
151.51
Prepaid Assets
3.36
Total Non Current Assets
221.21
Net PPE
59.78
Gross PPE
129.24
Accumulated Depreciation
-69.45
Properties
0.00
Land And Improvements
0.97
Buildings And Improvements
37.58
Machinery Furniture Equipment
63.15
Construction In Progress
8.45
Other Properties
19.08
Goodwill And Other Intangible Assets
160.46
Goodwill
47.84
Other Intangible Assets
112.62
Non Current Deferred Assets
0.00
Non Current Prepaid Assets
0.56
Other Non Current Assets
0.41
Total Liabilities Net Minority Interest
255.83
Current Liabilities
71.53
Payables And Accrued Expenses
63.67
Payables
50.77
Accounts Payable
49.84
Current Accrued Expenses
12.91
Total Tax Payable
0.93
Income Tax Payable
0.00
Current Debt And Capital Lease Obligation
5.33
Current Debt
2.65
Other Current Borrowings
2.65
Current Capital Lease Obligation
2.68
Current Deferred Liabilities
0.93
Current Deferred Revenue
0.93
Other Current Liabilities
1.60
Total Non Current Liabilities Net Minority Interest
184.30
Long Term Debt And Capital Lease Obligation
175.94
Long Term Debt
170.48
Long Term Capital Lease Obligation
5.46
Defined Pension Benefit
0.41
Tradeand Other Payables Non Current
0.17
Non Current Deferred Liabilities
8.19
Non Current Deferred Taxes Liabilities
7.47
Stockholders Equity
223.56
Common Stock Equity
223.56
Capital Stock
71.97
Common Stock
71.97
Share Issued
7.41
Ordinary Shares Number
7.41
Treasury Shares Number
0.00
Retained Earnings
151.58
Total Equity Gross Minority Interest
223.56
Total Capitalization
394.04
Working Capital
186.64
Invested Capital
396.69
Total Debt
181.27
Net Debt
168.66
Capital Lease Obligations
8.14
Net Tangible Assets
63.09
Tangible Book Value
63.09
Interest Payable
2.10
Line Item Trend 2025-12-31 2024-12-31 2023-12-31 2022-12-31
Operating Cash Flow
16.30
-69.11%
52.76
-28.29%
73.58
+284.75%
19.12
Cash Flow From Continuing Operating Activities
16.30
-69.11%
52.76
-28.29%
73.58
+284.75%
19.12
Net Income From Continuing Operations
22.27
+95.61%
11.39
+9.22%
10.43
-49.05%
20.46
Depreciation Amortization Depletion
9.85
-3.96%
10.25
-6.29%
10.94
-11.21%
12.32
Depreciation
—
—
8.10
-11.96%
9.20
Amortization Cash Flow
—
—
2.88
-8.08%
3.13
Depreciation And Amortization
9.85
-3.96%
10.25
-6.29%
10.94
-11.21%
12.32
Amortization Of Intangibles
—
—
2.88
-8.08%
3.13
Other Non Cash Items
3.21
-0.46%
3.23
+278.66%
0.85
+0.00%
0.85
Stock Based Compensation
1.62
+24.96%
1.29
+4.02%
1.24
+1.14%
1.23
Provisionand Write Offof Assets
0.99
-41.22%
1.68
+272.28%
0.45
-86.14%
3.25
Asset Impairment Charge
0.00
-100.00%
4.00
0.00
0.00
Deferred Tax
2.34
-9.03%
2.57
+583.80%
-0.53
+75.96%
-2.21
Deferred Income Tax
2.34
-9.03%
2.57
+583.80%
-0.53
+75.96%
-2.21
Operating Gains Losses
—
1.11
+200.09%
-1.11
-40.68%
-0.79
Gain Loss On Sale Of PPE
—
—
—
—
Change In Working Capital
-23.98
-239.05%
17.24
-66.39%
51.30
+420.63%
-16.00
Change In Receivables
-9.98
-385.31%
3.50
-79.68%
17.22
-41.19%
29.28
Changes In Account Receivables
-9.98
-488.14%
2.57
-85.83%
18.15
-35.69%
28.22
Change In Inventory
-14.43
-677.32%
2.50
-95.84%
60.03
+1304.05%
-4.99
Change In Payables And Accrued Expense
5.71
-55.69%
12.90
+145.51%
-28.34
+37.64%
-45.45
Change In Accrued Expense
11.69
+126.76%
5.15
+172.44%
-7.12
-1620.30%
0.47
Change In Payable
-5.97
-177.11%
7.75
+136.48%
-21.23
+53.77%
-45.92
Change In Account Payable
-5.97
-177.11%
7.75
+136.48%
-21.23
+53.77%
-45.92
Change In Other Working Capital
-1.61
-324.37%
0.72
+147.93%
-1.50
-134.64%
4.33
Change In Other Current Assets
-0.79
-420.73%
0.25
-93.67%
3.89
+369.00%
0.83
Change In Other Current Liabilities
-2.88
-9.77%
-2.62
0.00
0.00
Investing Cash Flow
-6.20
-109.38%
-2.96
-122.14%
13.38
+1184.44%
-1.23
Cash Flow From Continuing Investing Activities
-6.20
-109.38%
-2.96
-122.14%
13.38
+1184.44%
-1.23
Net PPE Purchase And Sale
-6.58
-41.03%
-4.66
-19.01%
-3.92
+41.54%
-6.70
Purchase Of PPE
-6.58
-41.03%
-4.66
-19.01%
-3.92
+41.54%
-6.70
Sale Of PPE
—
—
—
0.00
Capital Expenditure
-6.58
-41.03%
-4.66
-19.01%
-3.92
+41.54%
-6.70
Net Business Purchase And Sale
0.00
-100.00%
1.70
-90.17%
17.30
0.00
Purchase Of Business
—
—
0.00
0.00
Gain Loss On Sale Of Business
—
0.00
+100.00%
-1.34
0.00
Net Other Investing Changes
0.37
—
—
5.47
Financing Cash Flow
-10.91
+78.41%
-50.55
+42.69%
-88.21
-387.90%
-18.08
Cash Flow From Continuing Financing Activities
-10.91
+78.41%
-50.55
+42.69%
-88.21
-387.90%
-18.08
Net Issuance Payments Of Debt
-6.62
+85.03%
-44.21
+47.76%
-84.62
-504.34%
-14.00
Issuance Of Debt
53.74
-71.68%
189.80
+240.87%
55.68
+48.51%
37.49
Repayment Of Debt
-60.36
+74.21%
-234.01
-66.79%
-140.30
-172.46%
-51.49
Long Term Debt Issuance
0.00
-100.00%
50.00
0.00
0.00
Long Term Debt Payments
-8.36
+91.13%
-94.30
-145.56%
-38.40
-241.91%
-11.23
Net Long Term Debt Issuance
-8.36
+81.12%
-44.30
-15.35%
-38.40
-241.91%
-11.23
Short Term Debt Issuance
53.74
-61.56%
139.80
+151.07%
55.68
+48.51%
37.49
Short Term Debt Payments
-52.00
+62.78%
-139.71
-37.11%
-101.90
-153.09%
-40.26
Net Short Term Debt Issuance
1.74
+1881.82%
0.09
+100.19%
-46.22
-1567.95%
-2.77
Net Common Stock Issuance
-0.20
0.00
—
0.00
Common Stock Payments
-0.20
0.00
—
0.00
Common Stock Dividend Paid
-4.63
-0.50%
-4.61
-1.01%
-4.57
-0.59%
-4.54
Cash Dividends Paid
-4.63
-0.50%
-4.61
-1.01%
-4.57
-0.59%
-4.54
Repurchase Of Capital Stock
-0.20
0.00
—
0.00
Proceeds From Stock Option Exercised
0.81
+34.89%
0.60
-38.69%
0.98
+111.93%
0.46
Net Other Financing Charges
-0.27
+88.51%
-2.33
—
—
Changes In Cash
-0.82
-8.79%
-0.75
+39.87%
-1.25
-557.37%
-0.19
Beginning Cash Position
3.72
-16.80%
4.47
-21.84%
5.72
-3.22%
5.91
End Cash Position
2.90
-21.97%
3.72
-16.80%
4.47
-21.84%
5.72
Free Cash Flow
9.72
-79.79%
48.10
-30.95%
69.66
+460.81%
12.42
Interest Paid Supplemental Data
9.36
-42.15%
16.17
+21.56%
13.30
-23.99%
17.50
Income Tax Paid Supplemental Data
—
—
6.66
+244.87%
1.93
Change In Income Tax Payable
—
—
—
—
Change In Tax Payable
—
—
—
—
Sale Of Business
0.00
-100.00%
1.70
-90.17%
17.30
0.00
SEC Filings

Recent 10-K, 10-Q, 8-K, and Form 4 (insider) filings.

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