Symbols / SNAP $4.71 +1.73% Snap Inc.

Communication Services • Internet Content & Information • United States • NYQ
SNAP Chart
About

Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products, including AR ads and Snap ads comprises a single image or video ads, collection ads, dynamic ads, story ads, commercials, sponsored snaps, and promoted places. In addition, the company offers campaign management and delivery, an advertising platform that provides automated, sophisticated, and scalable ad buying and campaign management; and measuring advertising effectiveness solutions. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.

Fundamentals
Scroll to Statements
Sector Communication Services Industry Internet Content & Infor Market Cap 7.95B
Enterprise Value 9.02B Income -460.49M Sales 5.93B
Book/sh 1.33 Cash/sh 1.74 Dividend Yield —
Payout 0.00% Employees 5261 IPO —
P/E — Forward P/E 7.90 PEG —
P/S 1.34 P/B 3.53 P/C —
EV/EBITDA -24.48 EV/Sales 1.52 Quick Ratio 3.35
Current Ratio 3.56 Debt/Eq 181.60 LT Debt/Eq —
EPS (ttm) -0.27 EPS next Y 0.60 EPS Growth 3.96%
Revenue Growth 10.20% Earnings 2026-04-28 ROA -4.26%
ROE -19.46% ROIC — Gross Margin 54.99%
Oper. Margin 2.90% Profit Margin -7.76% Shs Outstand 1.43B
Shs Float 1.10B Short Float 8.63% Short Ratio 2.37
Short Interest — 52W High 10.41 52W Low 3.81
Beta 0.91 Avg Volume 53.04M Volume 47.84M
Target Price $7.92 Recom Hold Prev Close $4.63
Price $4.71 Change 1.73%
Valuation Models

Price estimates from analyst targets and simple models.

1. Analyst consensus
$7.92
Mean price target
2. Current target
$4.71
Latest analyst target
3. DCF / Fair value
$5.70
Simplified: (Free Cash Flow ÷ Shares) × 18 (P/FCF multiple). Not a …
Ratings
Current target
$4.71
Low
$4.00
High
$15.00
Mean
$7.92

Latest analyst rating changes

Date Action Analyst Rating Change Price Target
2026-02-23 main Morgan Stanley Equal-Weight → Equal-Weight $7
2026-02-23 main Freedom Broker Buy → Buy $8
2026-02-12 main Citigroup Neutral → Neutral $6
2026-02-06 up Stifel Sell → Hold $6
2026-02-05 main JP Morgan Underweight → Underweight $7
2026-02-05 main TD Cowen Hold → Hold $8
2026-02-05 reit Piper Sandler Neutral → Neutral $8
2026-02-05 main UBS Neutral → Neutral $7
2026-02-05 main Evercore ISI Group In-Line → In-Line $9
2026-02-05 main Wells Fargo Equal-Weight → Equal-Weight $8
2026-02-05 main Cantor Fitzgerald Neutral → Neutral $7
2026-02-05 reit Citizens Market Perform → Market Perform —
2026-02-05 main Rosenblatt Neutral → Neutral $6
2026-02-05 main Mizuho Neutral → Neutral $7
2026-02-05 main Susquehanna Neutral → Neutral $7
2026-02-05 up B. Riley Securities Neutral → Buy $10
2026-01-30 main Roth Capital Neutral → Neutral $10
2026-01-20 main UBS Neutral → Neutral $9
2026-01-13 main Goldman Sachs Neutral → Neutral $9
2026-01-13 main Morgan Stanley Equal-Weight → Equal-Weight $10
News
RSS: Latest SNAP news
Insider Transactions
Filed Date Insider Relationship Transaction Shares Price Value SEC
2026-03-16 MOHAN AJIT Officer — 27,743 $4.59 $127,474
2026-03-16 ANDERSEN DEREK Chief Financial Officer — 92,956 $4.59 $427,058
2026-02-23 MORROW REBECCA Officer — 66,033 $0.00 $0
2026-02-19 MORROW REBECCA Officer — 19,674 $4.70 $92,939
2026-02-18 BRIERS ZACHARY M General Counsel — 203,325 $4.70 $958,120
2026-02-17 MOHAN AJIT Officer — 119,339 $4.70 $561,060
2026-02-17 ANDERSEN DEREK Chief Financial Officer — 63,041 $4.70 $296,331
2026-02-10 MURPHY ROBERT C. Chief Technology Officer — 2,000,000 $5.27 $10,625,800
2026-02-10 MURPHY ROBERT C. Chief Technology Officer — 601,453 $0.00 $0
2026-02-03 ANDERSEN DEREK Chief Financial Officer — 983,607 $0.00 $0
Financials
Statement View
Amounts in millions (2 decimals, no suffix) • EPS per share (2 decimals) • Trend = period evolution • YoY Growth = previous period %
Line Item Trend 2025-12-31 2024-12-31 2023-12-31 2022-12-31
Total Revenue
5,931.45
+10.63%
5,361.40
+16.40%
4,606.11
+0.09%
4,601.85
Operating Revenue
5,931.45
+10.63%
5,361.40
+16.40%
4,606.11
+0.09%
4,601.85
Cost Of Revenue
2,669.57
+7.89%
2,474.24
+17.03%
2,114.12
+16.46%
1,815.34
Reconciled Cost Of Revenue
2,669.57
+7.89%
2,474.24
+17.03%
2,114.12
+16.46%
1,815.34
Gross Profit
3,261.87
+12.98%
2,887.16
+15.86%
2,492.00
-10.57%
2,786.51
Operating Expense
3,794.04
+3.25%
3,674.45
-5.55%
3,890.38
-6.97%
4,181.81
Research And Development
1,793.60
+6.02%
1,691.68
-11.47%
1,910.86
-9.43%
2,109.80
Selling General And Administration
2,000.44
+0.89%
1,982.77
+0.16%
1,979.52
-4.46%
2,072.01
Selling And Marketing Expense
1,021.30
-3.98%
1,063.67
-5.21%
1,122.09
+0.30%
1,118.75
General And Administrative Expense
979.13
+6.53%
919.10
+7.19%
857.42
-10.05%
953.26
Other Gand A
979.13
+6.53%
919.10
+7.19%
857.42
-10.05%
953.26
Total Expenses
6,463.61
+5.12%
6,148.69
+2.40%
6,004.49
+0.12%
5,997.15
Operating Income
-532.17
+32.41%
-787.29
+43.70%
-1,398.38
-0.22%
-1,395.31
Total Operating Income As Reported
-532.17
+32.41%
-787.29
+43.70%
-1,398.38
-0.22%
-1,395.31
EBITDA
-165.50
+66.40%
-492.60
+55.38%
-1,103.96
+6.21%
-1,177.07
Normalized EBITDA
-165.50
+66.40%
-492.60
+55.38%
-1,103.96
+6.21%
-1,177.07
Reconciled Depreciation
163.63
+3.52%
158.07
-6.15%
168.44
-16.68%
202.17
EBIT
-329.14
+49.42%
-650.67
+48.86%
-1,272.40
+7.75%
-1,379.24
Net Income
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Pretax Income
-451.14
+32.89%
-672.23
+48.07%
-1,294.42
+7.59%
-1,400.70
Net Non Operating Interest Income Expense
12.16
-90.78%
131.91
-9.88%
146.37
+294.12%
37.14
Interest Expense Non Operating
122.00
+466.06%
21.55
-2.14%
22.02
+2.63%
21.46
Net Interest Income
12.16
-90.78%
131.91
-9.88%
146.37
+294.12%
37.14
Interest Expense
122.00
+466.06%
21.55
-2.14%
22.02
+2.63%
21.46
Interest Income Non Operating
134.16
-12.58%
153.47
-8.86%
168.39
+187.38%
58.60
Interest Income
134.16
-12.58%
153.47
-8.86%
168.39
+187.38%
58.60
Other Income Expense
68.87
+508.82%
-16.85
+60.28%
-42.41
+0.27%
-42.53
Other Non Operating Income Expenses
68.87
+508.82%
-16.85
+60.28%
-42.41
+0.27%
-42.53
Tax Provision
9.35
-63.51%
25.63
-8.67%
28.06
-3.09%
28.96
Tax Rate For Calcs
0.00
+0.00%
0.00
+0.00%
0.00
+0.00%
0.00
Tax Effect Of Unusual Items
0.00
0.00
0.00
0.00
Net Income Including Noncontrolling Interests
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Net Income From Continuing Operation Net Minority Interest
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Net Income From Continuing And Discontinued Operation
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Net Income Continuous Operations
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Normalized Income
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Net Income Common Stockholders
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Diluted EPS
-0.27
+35.71%
-0.42
+48.78%
-0.82
+7.87%
-0.89
Basic EPS
-0.27
+35.71%
-0.42
+48.78%
-0.82
+7.87%
-0.89
Basic Average Shares
1,694.60
+2.14%
1,659.15
+2.89%
1,612.50
+0.26%
1,608.30
Diluted Average Shares
1,694.60
+2.14%
1,659.15
+2.89%
1,612.50
+0.26%
1,608.30
Diluted NI Availto Com Stockholders
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Line Item Trend 2025-12-31 2024-12-31 2023-12-31 2022-12-31
Total Assets
7,677.80
-3.26%
7,936.35
-0.39%
7,967.76
-0.77%
8,029.54
Current Assets
4,584.87
-6.56%
4,906.76
-1.39%
4,975.84
-5.34%
5,256.65
Cash Cash Equivalents And Short Term Investments
2,940.57
-12.90%
3,376.28
-4.73%
3,544.08
-10.03%
3,939.12
Cash And Cash Equivalents
1,030.43
-1.54%
1,046.53
-41.22%
1,780.40
+25.11%
1,423.12
Cash Equivalents
630.86
-9.66%
698.28
-41.59%
1,195.41
—
Cash Financial
399.57
+14.74%
348.25
-40.47%
584.99
—
Other Short Term Investments
1,910.14
-18.01%
2,329.74
+32.10%
1,763.68
-29.90%
2,516.00
Receivables
1,372.24
+1.76%
1,348.47
+5.50%
1,278.18
+8.04%
1,183.09
Accounts Receivable
1,372.24
+1.76%
1,348.47
+5.50%
1,278.18
+8.04%
1,183.09
Prepaid Assets
—
—
—
134.43
Other Current Assets
272.06
+49.48%
182.01
+18.50%
153.59
+14.25%
134.43
Total Non Current Assets
3,092.93
+2.09%
3,029.59
+1.26%
2,991.91
+7.90%
2,772.89
Net PPE
1,084.29
+6.35%
1,019.53
+9.96%
927.19
+44.26%
642.73
Gross PPE
1,454.69
+7.88%
1,348.45
+13.17%
1,191.57
+38.34%
861.32
Accumulated Depreciation
-370.40
-12.61%
-328.92
-24.41%
-264.38
-20.95%
-218.59
Properties
0.00
0.00
0.00
0.00
Buildings And Improvements
21.49
+0.00%
21.49
+0.00%
21.49
+0.00%
21.49
Machinery Furniture Equipment
325.14
+15.13%
282.42
+22.54%
230.47
+41.42%
162.97
Construction In Progress
41.30
-34.74%
63.28
-29.71%
90.04
+12.17%
80.27
Other Properties
506.22
-4.57%
530.44
+2.63%
516.86
+39.33%
370.95
Leases
560.55
+24.34%
450.83
+35.50%
332.72
+47.45%
225.65
Goodwill And Other Intangible Assets
1,787.38
+0.63%
1,776.15
-3.37%
1,838.13
-0.67%
1,850.60
Goodwill
1,720.77
+1.83%
1,689.79
-0.12%
1,691.83
+2.78%
1,646.12
Other Intangible Assets
66.61
-22.87%
86.36
-40.97%
146.30
-28.45%
204.48
Other Non Current Assets
221.25
-5.41%
233.91
+3.23%
226.60
-18.95%
279.56
Total Liabilities Net Minority Interest
5,396.31
-1.63%
5,485.59
-1.23%
5,553.65
+1.92%
5,448.84
Current Liabilities
1,286.87
+3.48%
1,243.55
+9.65%
1,134.12
-6.70%
1,215.60
Payables And Accrued Expenses
744.38
-2.97%
767.20
+2.06%
751.75
+76.04%
427.04
Payables
219.79
+26.90%
173.20
-37.91%
278.96
+53.47%
181.77
Accounts Payable
219.79
+26.90%
173.20
-37.91%
278.96
+53.47%
181.77
Current Accrued Expenses
524.59
-11.69%
594.00
+25.64%
472.79
+92.77%
245.26
Pensionand Other Post Retirement Benefit Plans Current
77.81
-8.90%
85.42
-10.65%
95.60
-53.69%
206.44
Current Debt And Capital Lease Obligation
95.45
+56.22%
61.10
+23.88%
49.32
+6.10%
46.48
Current Debt
46.97
+29.71%
36.21
—
—
Other Current Borrowings
46.97
+29.71%
36.21
—
—
Current Capital Lease Obligation
48.48
+94.81%
24.89
-49.54%
49.32
+6.10%
46.48
Current Deferred Liabilities
149.00
-21.25%
189.20
+87.21%
101.06
+99.02%
50.78
Current Deferred Revenue
145.21
+28.77%
112.77
+20.34%
93.71
+84.53%
50.78
Other Current Liabilities
220.23
+56.60%
140.63
+3.12%
136.38
-71.87%
484.86
Total Non Current Liabilities Net Minority Interest
4,109.44
-3.13%
4,242.04
-4.02%
4,419.53
+4.40%
4,233.24
Long Term Debt And Capital Lease Obligation
4,047.68
-3.23%
4,182.80
-2.63%
4,295.68
+4.04%
4,128.79
Long Term Debt
3,489.86
-3.27%
3,607.72
-3.78%
3,749.40
+0.18%
3,742.52
Long Term Capital Lease Obligation
557.82
-3.00%
575.08
+5.27%
546.28
+41.42%
386.27
Other Non Current Liabilities
61.76
+4.25%
59.24
-52.17%
123.85
+18.57%
104.45
Stockholders Equity
2,281.49
-6.91%
2,450.76
+1.52%
2,414.11
-6.46%
2,580.70
Common Stock Equity
2,281.49
-6.91%
2,450.76
+1.52%
2,414.11
-6.46%
2,580.70
Capital Stock
0.02
+6.25%
0.02
+0.00%
0.02
+6.67%
0.01
Common Stock
0.02
+6.25%
0.02
+0.00%
0.02
+6.67%
0.01
Share Issued
1,756.22
+1.06%
1,737.87
+2.55%
1,694.70
+4.26%
1,625.40
Ordinary Shares Number
1,711.55
+1.24%
1,690.65
+2.74%
1,645.50
+4.54%
1,574.09
Treasury Shares Number
44.67
-5.41%
47.22
-4.02%
49.20
-4.12%
51.31
Additional Paid In Capital
16,637.32
+6.35%
15,644.13
+7.05%
14,613.40
+9.79%
13,309.83
Retained Earnings
-13,946.82
-9.51%
-12,735.46
-8.60%
-11,726.54
-14.80%
-10,214.66
Gains Losses Not Affecting Retained Earnings
26.69
+890.79%
2.69
-62.22%
7.13
+151.03%
-13.97
Treasury Stock
435.72
-5.41%
460.62
-4.02%
479.90
-4.12%
500.51
Other Equity Adjustments
26.69
+890.79%
2.69
-62.22%
7.13
+151.03%
-13.97
Total Equity Gross Minority Interest
2,281.49
-6.91%
2,450.76
+1.52%
2,414.11
-6.46%
2,580.70
Total Capitalization
5,771.35
-4.74%
6,058.48
-1.70%
6,163.51
-2.53%
6,323.22
Working Capital
3,298.01
-9.97%
3,663.21
-4.65%
3,841.72
-4.93%
4,041.05
Invested Capital
5,818.32
-4.53%
6,094.69
-1.12%
6,163.51
-2.53%
6,323.22
Total Debt
4,143.13
-2.37%
4,243.90
-2.33%
4,345.00
+4.06%
4,175.28
Net Debt
2,506.39
-3.50%
2,597.39
+31.91%
1,969.00
-15.11%
2,319.40
Capital Lease Obligations
606.30
+1.06%
599.97
+0.73%
595.60
+37.63%
432.76
Net Tangible Assets
494.11
-26.76%
674.61
+17.12%
575.98
-21.11%
730.10
Tangible Book Value
494.11
-26.76%
674.61
+17.12%
575.98
-21.11%
730.10
Line Item Trend 2025-12-31 2024-12-31 2023-12-31 2022-12-31
Operating Cash Flow
656.17
+58.69%
413.48
+67.73%
246.52
+33.53%
184.61
Cash Flow From Continuing Operating Activities
656.17
+58.69%
413.48
+67.73%
246.52
+33.53%
184.61
Net Income From Continuing Operations
-460.49
+34.01%
-697.86
+47.23%
-1,322.48
+7.50%
-1,429.65
Depreciation Amortization Depletion
163.63
+3.52%
158.07
-6.15%
168.44
-16.68%
202.17
Depreciation And Amortization
163.63
+3.52%
158.07
-6.15%
168.44
-16.68%
202.17
Other Non Cash Items
33.00
+388.53%
-11.44
+41.64%
-19.60
-187.25%
22.46
Stock Based Compensation
1,016.83
-2.32%
1,041.02
-21.37%
1,324.00
-4.60%
1,387.79
Operating Gains Losses
-79.79
-627.32%
15.13
-54.18%
33.03
-10.35%
36.84
Gain Loss On Investment Securities
16.94
+100.24%
8.46
-74.38%
33.03
-10.35%
36.84
Change In Working Capital
-17.00
+81.41%
-91.46
-244.87%
63.13
+280.42%
-34.99
Change In Receivables
-31.83
+66.14%
-94.00
+4.20%
-98.13
+18.08%
-119.78
Changes In Account Receivables
-31.83
+66.14%
-94.00
+4.20%
-98.13
+18.08%
-119.78
Change In Prepaid Assets
-66.74
-82.64%
-36.54
-268.39%
-9.92
+75.76%
-40.92
Change In Payables And Accrued Expense
58.73
+18.26%
49.66
-68.39%
157.12
+32.93%
118.20
Change In Accrued Expense
12.81
-91.48%
150.39
+142.06%
62.13
-13.35%
71.71
Change In Payable
45.92
+145.59%
-100.73
-206.04%
94.99
+104.31%
46.49
Change In Account Payable
45.92
+145.59%
-100.73
-206.04%
94.99
+104.31%
46.49
Change In Other Current Assets
64.92
+46.96%
44.17
-39.41%
72.91
+2.78%
70.94
Change In Other Current Liabilities
-42.08
+23.13%
-54.74
+6.98%
-58.85
+7.22%
-63.43
Investing Cash Flow
173.12
+124.14%
-717.08
-225.59%
570.95
+153.75%
-1,062.28
Cash Flow From Continuing Investing Activities
173.12
+124.14%
-717.08
-225.59%
570.95
+153.75%
-1,062.28
Net PPE Purchase And Sale
-218.98
-12.40%
-194.83
+7.98%
-211.73
-63.74%
-129.31
Purchase Of PPE
-218.98
-12.40%
-194.83
+7.98%
-211.73
-63.74%
-129.31
Capital Expenditure
-218.98
-12.40%
-194.83
+7.98%
-211.73
-63.74%
-129.31
Net Investment Purchase And Sale
431.18
+182.58%
-522.16
-162.48%
835.71
+198.58%
-847.78
Purchase Of Investment
-1,298.30
+43.30%
-2,289.67
-11.36%
-2,056.04
+41.46%
-3,511.98
Sale Of Investment
1,729.47
-2.15%
1,767.51
-38.88%
2,891.76
+8.54%
2,664.21
Net Business Purchase And Sale
-35.50
0.00
+100.00%
-50.25
+25.07%
-67.07
Purchase Of Business
-35.50
0.00
+100.00%
-50.25
+25.07%
-67.07
Gain Loss On Sale Of Business
—
—
—
—
Net Other Investing Changes
-3.58
-3481.00%
-0.10
+96.40%
-2.78
+84.67%
-18.12
Financing Cash Flow
-848.12
-97.87%
-428.62
+6.57%
-458.79
-249.58%
306.71
Cash Flow From Continuing Financing Activities
-848.12
-97.87%
-428.62
+6.57%
-458.79
-249.58%
306.71
Net Issuance Payments Of Debt
-16.60
+86.02%
-118.69
0.00
-100.00%
1,483.50
Issuance Of Debt
2,014.19
+172.06%
740.35
0.00
-100.00%
1,483.50
Repayment Of Debt
-2,030.79
-136.40%
-859.04
0.00
0.00
Long Term Debt Issuance
2,014.19
+172.06%
740.35
0.00
-100.00%
1,483.50
Long Term Debt Payments
-2,030.79
-136.40%
-859.04
0.00
0.00
Net Long Term Debt Issuance
-16.60
+86.02%
-118.69
0.00
-100.00%
1,483.50
Net Common Stock Issuance
-750.87
-141.38%
-311.07
-64.24%
-189.39
+81.08%
-1,001.05
Common Stock Payments
-750.87
-141.38%
-311.07
-64.24%
-189.39
+81.08%
-1,001.05
Repurchase Of Capital Stock
-750.87
-141.38%
-311.07
-64.24%
-189.39
+81.08%
-1,001.05
Proceeds From Stock Option Exercised
0.37
-97.08%
12.80
+1132.95%
1.04
-75.70%
4.27
Net Other Financing Charges
-81.04
-594.93%
-11.66
+95.69%
-270.43
-50.24%
-180.01
Changes In Cash
-18.84
+97.43%
-732.23
-304.14%
358.69
+162.82%
-570.95
Beginning Cash Position
1,050.23
-41.08%
1,782.46
+25.19%
1,423.78
-28.62%
1,994.72
End Cash Position
1,031.40
-1.79%
1,050.23
-41.08%
1,782.46
+25.19%
1,423.78
Free Cash Flow
437.19
+99.95%
218.65
+528.42%
34.79
-37.09%
55.31
Interest Paid Supplemental Data
65.06
+532.63%
10.28
+0.39%
10.24
+15.45%
8.87
Income Tax Paid Supplemental Data
26.72
+8.22%
24.69
-20.17%
30.92
+155.85%
12.09
Sale Of Business
—
—
—
—
SEC Filings

Recent 10-K, 10-Q, 8-K, and Form 4 (insider) filings.

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