Symbols / TRUG
TRUG Chart
About
TruGolf Holdings, Inc., through its subsidiary, engages in the design, development, manufacture, and sale of golf simulators for residential and commercial applications in the United States. The company offers portable, professional, commercial, and custom simulators. It also provides E6 Connect and E6 Apex software, as well as other gaming software. In addition, the company leverages its hardware and software platform to create a collection of multi-sport games, including football, soccer, soccer golf, frisbee golf, zombie dodgeball, and cowboy target practice. TruGolf Holdings, Inc. was founded in 1982 and is headquartered in Centerville, Utah.
Fundamentals
Scroll to Statements| Sector | Consumer Cyclical | Industry | Leisure | Market Cap | 3.97M |
| Enterprise Value | -5.04M | Income | -19.13M | Sales | 20.54M |
| Book/sh | 2.99 | Cash/sh | 4.42 | Dividend Yield | — |
| Payout | 0.00% | Employees | 71 | IPO | — |
| P/E | — | Forward P/E | — | PEG | — |
| P/S | 0.19 | P/B | 0.26 | P/C | — |
| EV/EBITDA | 1.06 | EV/Sales | -0.24 | Quick Ratio | 0.91 |
| Current Ratio | 1.28 | Debt/Eq | 69.83 | LT Debt/Eq | — |
| EPS (ttm) | -37.36 | EPS next Y | — | EPS Growth | — |
| Revenue Growth | -34.20% | Earnings | 2025-11-14 16:00 | ROA | -17.07% |
| ROE | — | ROIC | — | Gross Margin | 61.65% |
| Oper. Margin | -27.12% | Profit Margin | -93.14% | Shs Outstand | 4.86M |
| Shs Float | 2.35M | Short Float | 2.75% | Short Ratio | 0.53 |
| Short Interest | — | 52W High | 26.40 | 52W Low | 0.52 |
| Beta | -0.96 | Avg Volume | 610.67K | Volume | 104.34K |
| Target Price | $5.00 | Recom | None | Prev Close | $0.75 |
| Price | $0.79 | Change | 4.67% |
Valuation Models
Price estimates from analyst targets and simple models.
1. Analyst consensus
$5.00
Mean price target
2. Current target
$0.79
Latest analyst target
3. DCF / Fair value
$-32.26
Simplified: (Free Cash Flow ÷ Shares) × 18 (P/FCF multiple). Not a …
Ratings
Current target
$0.79
Low
$5.00
High
$5.00
Mean
$5.00
Latest analyst rating changes
| Date | Action | Analyst | Rating Change | Price Target |
|---|---|---|---|---|
| 2024-12-19 | init | Maxim Group | — → Buy | $2 |
- (TRUG) Risk Channels and Responsive Allocation - Stock Traders Daily Sat, 21 Feb 2026 19
- 7-golfer indoor range with AI coach: TruGolf brings new tech to PGA Show - Stock Titan ue, 13 Jan 2026 08
- TruGolf to enable real-money competition with D3 Sport Tech integration (TRUG:NASDAQ) - Seeking Alpha Wed, 04 Feb 2026 08
- TruGolf Holdings, Inc. Reports Third Quarter 2025 Financial Results and Key Operational Developments - Quiver Quantitative Mon, 17 Nov 2025 08
- TruGolf Stock Drop Looks Sharp, But How Deep Can It Go? - Trefis Sat, 20 Dec 2025 08
- TruGolf Shareholders Approve Proposals Enhancing Capital Flexibility - TipRanks Wed, 18 Feb 2026 22
- TruGolf Stock Repurchase Activity - GlobeNewswire ue, 10 Feb 2026 13
- 12 Communication Services Stocks Moving In Wednesday's Pre-Market Session - Benzinga Wed, 11 Feb 2026 08
- TruGolf stock repurchase activity - marketscreener.com ue, 10 Feb 2026 17
- TRUG stock plunges to 52-week low, hitting $0.2 amid market challenges - Investing.com Nigeria Wed, 21 May 2025 07
- TruGolf Holdings, Inc. Outlines Plan to Regain Nasdaq Compliance Amid Shareholder Inquiries - Nasdaq ue, 27 May 2025 07
- TruGolf Announces Progress Under Ongoing Share Repurchase Program - TipRanks ue, 10 Feb 2026 08
- TruGolf Announces Reverse Stock Split - GlobeNewswire Wed, 18 Jun 2025 07
- TruGolf Holdings Inc. Plays Key Role in Award-Winning Sky Sports Golf Broadcast of The Open Championship - Quiver Quantitative hu, 20 Nov 2025 08
- TruGolf Holdings repurchases 423,402 shares under stock buyback program By Investing.com - Investing.com Canada ue, 10 Feb 2026 14
Insider Transactions
| Date | Shares | Value | Url | Text | Insider | Position | Transaction | Start Date | Ownership |
|---|---|---|---|---|---|---|---|---|---|
| 0 | 2500 | 12583.0 | — | Sale at price 5.03 per share. | POLANEN HUMPHREY P | Director | — | 2025-07-14 00:00:00 | D |
| 1 | 870116 | nan | — | — | JOHNSON STEVE ROLFE | Officer and Beneficial Owner of more than 10% of a Class of Security | — | 2025-04-21 00:00:00 | D |
| 2 | 1812417 | nan | — | — | JONES CHRISTOPHER JON | Chief Executive Officer | — | 2025-04-21 00:00:00 | D |
Financials
| Line Item | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| TaxEffectOfUnusualItems | 0.00 | 0.00 | 0.00 | 0.00 |
| TaxRateForCalcs | 0.00 | 0.00 | 0.00 | 0.00 |
| NormalizedEBITDA | -1.36M | -8.20M | 958.58K | 7.07M |
| TotalUnusualItems | 133.76K | 0.00 | -100.00K | 167.04K |
| TotalUnusualItemsExcludingGoodwill | 133.76K | 0.00 | -100.00K | 167.04K |
| NetIncomeFromContinuingOperationNetMinorityInterest | -8.80M | -10.28M | -956.84K | 6.19M |
| ReconciledDepreciation | 639.84K | 356.85K | 226.20K | 187.44K |
| ReconciledCostOfRevenue | 7.27M | 7.83M | 7.02M | 5.26M |
| EBITDA | -1.22M | -8.20M | 858.58K | 7.23M |
| EBIT | -1.86M | -8.55M | 632.38K | 7.05M |
| NetInterestIncome | -6.83M | -1.62M | -1.95M | -1.25M |
| InterestExpense | 6.93M | 1.73M | 1.59M | 854.53K |
| InterestIncome | 106.40K | 108.01K | ||
| NormalizedIncome | -8.93M | -10.28M | -856.84K | 6.02M |
| NetIncomeFromContinuingAndDiscontinuedOperation | -8.80M | -10.28M | -956.84K | 6.19M |
| TotalExpenses | 23.96M | 29.24M | 19.14M | 13.97M |
| TotalOperatingIncomeAsReported | -2.10M | -8.66M | 732.38K | 6.31M |
| DilutedAverageShares | 11.63M | 13.26M | 13.26M | 13.26M |
| BasicAverageShares | 11.63M | 13.26M | 13.26M | 13.26M |
| DilutedEPS | -0.76 | -0.78 | -0.07 | 23.35 |
| BasicEPS | -0.76 | -0.78 | -0.07 | 0.47 |
| DilutedNIAvailtoComStockholders | -8.80M | -10.28M | -956.84K | 6.19M |
| NetIncomeCommonStockholders | -8.80M | -10.28M | -956.84K | 6.19M |
| NetIncome | -8.80M | -10.28M | -956.84K | 6.19M |
| NetIncomeIncludingNoncontrollingInterests | -8.80M | -10.28M | -956.84K | 6.19M |
| NetIncomeContinuousOperations | -8.80M | -10.28M | -956.84K | 6.19M |
| TaxProvision | 0.00 | 0.00 | 0.00 | 0.00 |
| PretaxIncome | -8.80M | -10.28M | -956.84K | 6.19M |
| OtherIncomeExpense | 133.76K | -100.00K | 167.04K | |
| SpecialIncomeCharges | -270.59K | 0.00 | 0.00 | 167.04K |
| OtherSpecialCharges | 270.59K | -735.70K | ||
| WriteOff | 0.00 | 568.66K | ||
| EarningsFromEquityInterest | -100.00K | 0.00 | ||
| GainOnSaleOfSecurity | 404.35K | -100.00K | ||
| NetNonOperatingInterestIncomeExpense | -6.83M | -1.62M | -1.95M | -1.25M |
| TotalOtherFinanceCost | 357.53K | 399.00K | ||
| InterestExpenseNonOperating | 6.93M | 1.73M | 1.59M | 854.53K |
| InterestIncomeNonOperating | 106.40K | 108.01K | ||
| OperatingIncome | -2.10M | -8.66M | 1.09M | 7.28M |
| OperatingExpense | 16.69M | 21.42M | 12.12M | 8.71M |
| OtherOperatingExpenses | 706.21K | 709.64K | 550.96K | 518.16K |
| SellingGeneralAndAdministration | 15.98M | 20.71M | 11.57M | 8.19M |
| SellingAndMarketingExpense | 956.19K | 601.31K | ||
| GeneralAndAdministrativeExpense | 15.98M | 20.71M | 11.57M | 8.19M |
| OtherGandA | 6.67M | 11.03M | 4.59M | 2.84M |
| SalariesAndWages | 9.31M | 9.68M | 6.97M | 5.34M |
| GrossProfit | 14.59M | 12.76M | 13.21M | 15.98M |
| CostOfRevenue | 7.27M | 7.83M | 7.02M | 5.26M |
| TotalRevenue | 21.86M | 20.58M | 20.23M | 21.25M |
| OperatingRevenue | 21.86M | 20.58M | 20.23M | 21.25M |
| Line Item | 2024-12-31 | |||
|---|---|---|---|---|
| TreasurySharesNumber | 4.69K | |||
| OrdinarySharesNumber | 27.83M | 13.26M | 13.26M | 13.26M |
| ShareIssued | 27.84M | 13.26M | 13.26M | 13.26M |
| NetDebt | 4.95M | |||
| TotalDebt | 9.12M | 9.25M | 4.34M | 3.60M |
| TangibleBookValue | -6.18M | -3.92M | -3.43M | -3.16M |
| InvestedCapital | 3.81M | 4.33M | 172.18K | 281.09K |
| WorkingCapital | -982.24K | 1.99M | 6.28M | 9.12M |
| NetTangibleAssets | -6.18M | -3.92M | -3.43M | -3.16M |
| CapitalLeaseObligations | 668.23K | 1.00M | 734.34K | 166.29K |
| CommonStockEquity | -4.64M | -3.92M | -3.43M | -3.16M |
| TotalCapitalization | 61.90K | -653.95K | -1.99M | -1.18M |
| TotalEquityGrossMinorityInterest | -4.64M | -3.92M | -3.43M | -3.16M |
| StockholdersEquity | -4.64M | -3.92M | -3.43M | -3.16M |
| GainsLossesNotAffectingRetainedEarnings | 0.00 | -1.66K | ||
| OtherEquityAdjustments | -1.66K | |||
| TreasuryStock | 2.04M | 2.04M | 2.04M | 2.04M |
| RetainedEarnings | -21.16M | -12.36M | -2.08M | -1.12M |
| AdditionalPaidInCapital | 18.55M | 10.48M | 681.96K | 0.00 |
| CapitalStock | 2.78K | 120.00 | 100.00 | 100.00 |
| CommonStock | 2.78K | 120.00 | 100.00 | 100.00 |
| PreferredStock | 0.00 | 0.00 | 0.00 | 0.00 |
| TotalLiabilitiesNetMinorityInterest | 21.78M | 19.69M | 18.02M | 18.04M |
| TotalNonCurrentLiabilitiesNetMinorityInterest | 6.01M | 9.02M | 10.61M | 12.62M |
| OtherNonCurrentLiabilities | -1.00 | 63.02K | ||
| TradeandOtherPayablesNonCurrent | 1.00M | 5.02M | 8.66M | 10.63M |
| LongTermDebtAndCapitalLeaseObligation | 5.01M | 3.93M | 1.95M | 1.99M |
| LongTermCapitalLeaseObligation | 305.12K | 668.23K | 510.18K | 14.90K |
| LongTermDebt | 4.70M | 3.26M | 1.44M | 1.98M |
| CurrentLiabilities | 15.78M | 10.67M | 7.41M | 5.42M |
| OtherCurrentLiabilities | 100.32K | |||
| CurrentDeferredLiabilities | 3.11M | 1.70M | 2.71M | 2.59M |
| CurrentDeferredRevenue | 3.11M | 1.70M | 2.71M | 2.59M |
| CurrentDebtAndCapitalLeaseObligation | 4.11M | 5.32M | 2.39M | 1.61M |
| CurrentCapitalLeaseObligation | 363.10K | 334.25K | 224.16K | 151.39K |
| CurrentDebt | 3.75M | 4.98M | 2.17M | 1.46M |
| OtherCurrentBorrowings | 2.95M | 2.20M | 1.62M | 912.57K |
| LineOfCredit | 802.74K | 2.78M | 545.62K | 545.62K |
| CurrentProvisions | 140.00K | 140.00K | 140.00K | 90.00K |
| PayablesAndAccruedExpenses | 8.41M | 3.51M | 2.07M | 1.13M |
| CurrentAccruedExpenses | 1.46M | 1.40M | 562.36K | 390.02K |
| InterestPayable | 661.38K | 459.87K | 92.55K | 0.00 |
| Payables | 6.95M | 2.10M | 1.50M | 739.39K |
| DividendsPayable | 4.02M | 0.00 | ||
| TotalTaxPayable | 105.56K | 43.89K | 40.55K | 62.14K |
| AccountsPayable | 2.82M | 2.06M | 1.46M | 677.25K |
| TotalAssets | 17.14M | 15.77M | 14.59M | 14.89M |
| TotalNonCurrentAssets | 2.35M | 3.11M | 898.41K | 347.03K |
| OtherNonCurrentAssets | 1.88M | |||
| GoodwillAndOtherIntangibleAssets | 1.54M | 0.00 | ||
| OtherIntangibleAssets | 1.54M | |||
| NetPPE | 809.14K | 1.24M | 898.41K | 347.03K |
| AccumulatedDepreciation | -957.82K | -881.02K | -822.38K | -761.72K |
| GrossPPE | 1.77M | 2.12M | 1.72M | 1.11M |
| ConstructionInProgress | 31.02K | 30.98K | ||
| OtherProperties | 650.14K | 988.54K | 748.75K | 178.13K |
| MachineryFurnitureEquipment | 1.09M | 1.10M | 972.05K | 930.62K |
| CurrentAssets | 14.79M | 12.66M | 13.69M | 14.54M |
| OtherCurrentAssets | 162.36K | 262.13K | 165.59K | 475.78K |
| RestrictedCash | 0.00 | 2.10M | ||
| PrepaidAssets | 147.75K | 358.08K | ||
| Inventory | 2.35M | 2.12M | 2.12M | 1.86M |
| RawMaterials | 2.35M | 2.12M | 2.12M | 1.86M |
| Receivables | 1.40M | 2.40M | 1.74M | 1.50M |
| AccountsReceivable | 1.40M | 2.40M | 1.74M | 1.50M |
| AllowanceForDoubtfulAccountsReceivable | -1.47M | -1.23M | -527.14K | -881.09K |
| GrossAccountsReceivable | 2.87M | 3.63M | 2.27M | 2.38M |
| CashCashEquivalentsAndShortTermInvestments | 10.88M | 5.78M | 9.66M | 10.71M |
| OtherShortTermInvestments | 0.00 | 2.48M | ||
| CashAndCashEquivalents | 10.88M | 3.30M | 9.66M | 10.71M |
| Line Item | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 |
|---|---|---|---|---|
| FreeCashFlow | -5.73M | -6.26M | 750.45K | 4.50M |
| RepurchaseOfCapitalStock | 0.00 | -65.00K | ||
| RepaymentOfDebt | -2.63M | -144.57K | -412.51K | -832.47K |
| IssuanceOfDebt | 10.90M | 4.60M | 575.36K | 500.00K |
| CapitalExpenditure | -1.74M | -127.41K | -41.43K | -23.00K |
| InterestPaidSupplementalData | 923.98K | 1.12M | 602.25K | 656.15K |
| IncomeTaxPaidSupplementalData | 0.00 | 0.00 | ||
| EndCashPosition | 10.88M | 5.40M | 9.66M | 10.71M |
| BeginningCashPosition | 5.40M | 9.66M | 10.71M | 7.02M |
| ChangesInCash | 5.48M | -4.26M | -1.05M | 3.68M |
| FinancingCashFlow | 8.74M | 4.50M | -1.80M | -810.45K |
| CashFlowFromContinuingFinancingActivities | 8.74M | 4.50M | -1.80M | -810.45K |
| NetOtherFinancingCharges | 461.38K | 40.15K | ||
| CashDividendsPaid | -1.97M | -412.98K | ||
| CommonStockDividendPaid | -1.97M | -412.98K | ||
| NetCommonStockIssuance | 0.00 | -65.00K | ||
| CommonStockPayments | 0.00 | -65.00K | ||
| NetIssuancePaymentsOfDebt | 8.28M | 4.45M | 162.85K | -332.47K |
| NetShortTermDebtIssuance | -1.98M | 2.17M | 575.36K | -500.00K |
| ShortTermDebtPayments | -1.98M | 0.00 | 0.00 | -500.00K |
| ShortTermDebtIssuance | 0.00 | 2.17M | 575.36K | 0.00 |
| NetLongTermDebtIssuance | 10.26M | 2.29M | -412.51K | 167.53K |
| LongTermDebtPayments | -644.15K | -144.57K | -412.51K | -332.47K |
| LongTermDebtIssuance | 10.90M | 2.43M | 0.00 | 500.00K |
| InvestingCashFlow | 741.14K | -2.62M | -41.43K | -23.00K |
| CashFlowFromContinuingInvestingActivities | 741.14K | -2.62M | -41.43K | -23.00K |
| NetInvestmentPurchaseAndSale | 2.48M | -2.49M | ||
| SaleOfInvestment | 2.48M | 0.00 | ||
| PurchaseOfInvestment | 0.00 | -2.49M | ||
| NetPPEPurchaseAndSale | -36.34K | -127.41K | -41.43K | -23.00K |
| PurchaseOfPPE | -36.34K | -127.41K | -41.43K | -23.00K |
| CapitalExpenditureReported | -1.70M | 0.00 | ||
| OperatingCashFlow | -4.00M | -6.13M | 791.88K | 4.52M |
| CashFlowFromContinuingOperatingActivities | -4.00M | -6.13M | 791.88K | 4.52M |
| ChangeInWorkingCapital | 1.12M | -2.95M | 737.44K | -1.69M |
| ChangeInOtherWorkingCapital | 1.41M | -1.01M | 118.17K | 1.01M |
| ChangeInOtherCurrentLiabilities | -397.27K | -206.83K | -168.11K | -124.66K |
| ChangeInOtherCurrentAssets | 4.26K | -1.88M | -140.00 | -4.40K |
| ChangeInPayablesAndAccruedExpense | 11.91K | 1.59M | 1.09M | 241.60K |
| ChangeInAccruedExpense | -433.05K | 990.40K | 301.07K | 138.59K |
| ChangeInInterestPayable | 201.50K | 615.58K | 92.55K | |
| ChangeInPayable | 444.96K | 596.43K | 786.08K | 103.01K |
| ChangeInAccountPayable | 444.96K | 596.43K | 786.08K | 103.01K |
| ChangeInPrepaidAssets | 145.51K | -114.39K | 210.34K | -82.34K |
| ChangeInInventory | -230.26K | 2.40K | -265.62K | -1.26M |
| ChangeInReceivables | 173.51K | -1.34M | -244.35K | -1.48M |
| ChangesInAccountReceivables | 173.51K | -1.34M | -244.35K | -1.48M |
| OtherNonCashItems | 1.55M | 5.97M | 240.05K | |
| StockBasedCompensation | 538.32K | 0.00 | ||
| AssetImpairmentCharge | 826.21K | 681.48K | 0.00 | 568.66K |
| DepreciationAmortizationDepletion | 639.84K | 356.85K | 226.20K | 187.44K |
| DepreciationAndAmortization | 639.84K | 356.85K | 226.20K | 187.44K |
| Depreciation | 639.84K | 356.85K | 226.20K | 187.44K |
| OperatingGainsLosses | 128.28K | 93.53K | 545.03K | -735.70K |
| EarningsLossesFromEquityInvestments | 100.00K | 0.00 | ||
| GainLossOnInvestmentSecurities | -142.32K | 93.53K | 445.03K | |
| NetIncomeFromContinuingOperations | -8.80M | -10.28M | -956.84K | 6.19M |
SEC Filings
Recent 10-K, 10-Q, 8-K, and Form 4 (insider) filings.
Public Trades for TRUG
| Date | User | Asset | Broker | Type | Position Size | Entry Price | Patterns |
|---|